China’s Counterfeit Socialites: To Feign Wealth, They Even Share Orders for Second-Hand Stockings

China Observer
822 followers
Approximately three years ago, these internet celebrities were exposed online for eagerly participating in group purchases to flaunt wealth, attaching themselves to luxurious elements like Bvlgari hotel luxury suites, Ritz-Carlton hotel afternoon teas, and Ferrari supercars. They took turns visiting these luxurious spots to take beautiful photos for social media, living a fake "socialite" lifestyle. To falsely flaunt their wealth, they even resorted to group purchases of second-hand stockings, breaking beyond the average person's imagination in the "Yuan universe" of China.
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yen is a beautiful Chinese character
originally used to describe the graceful
posture of women however it is believed
that Chinese internet celebrities have
completely destroyed this word
approximately 3 years ago these internet
celebrities were exposed online for
eagerly participating in group purchases
def flaunt wealth attaching themselves
to Luxurious elements like Bulgari hotel
luxury suites Ritz Carlton Hotel
afternoon teas and Ferrari supercars
they took turns visiting these luxurious
spots to take beautiful photos for
social media living a fake Social light
lifestyle to falsely flaunt their wealth
they even resorted to group purchases of
secondhand stockings breaking beyond the
average person's imagination in the Yen
Universe of China however this was just
version 1.0 of China's Yen Universe it
has now evolved to version 2.0 they seem
to have found inspiration for new photo
spots temples in the solemn and sacred
Halls of temples females usually dress
in tight plain colored dresses with long
flowing black hair and delicate makeup
elegantly and devoutly kneel or sit
cross-legged showcasing a bowed head in
prayer or a side profile some light
incense with Buddhist scriptures spread
out contouring their bodies into an
s-shape gently Gathering their hair
posing in ways that suggest copying
scriptures sipping tea or eating
vegetarian meals and even more
outrageous wearing slit cix with straps
exposing their legs and shoulders posing
with designer bags as if meditating
photos are a must and a few pictures can
be slowly compiled into a few minutes of
video accompanied by copied
inspirational Zen text conveying a pure
and unworldly
temperament this is a stark contrast to
flaunting wealth their Persona shines
brightly shared on Chinese platforms
like Doin quo weo and hu simply waiting
for likes to come knocking this type of
Internet celebrity is known as Buddha
Yen or Buddha Beauties on nearly all
social media platforms they widely share
their stories of suffering from thyroid
cancer thyroid nodules breast cancer
depression Etc but the accompanying
photos clearly show they haven't
forgotten to wear heavy makeup even in
the hospital making people sigh at how
beautiful they are despite suffering
from illness eliciting sympathy from
fans after a few days of showcasing they
claim to have recovered proudly making a
victory sign and sharing their
postsurgery recovery
tips however this process inevitably
involves promoting products to their
followers recommending scar repair
patches Health supplements and claiming
these products have been personally
tested with excellent results this type
of Internet celebrity is called illness
Yen or illness Beauty in response to
these phenomena a doctor from a top tier
Hospital in Beijing stated normally
patients are not allowed to bring
complex Cosmetics to public hospitals at
most face wash or soap medicine is a
sacred discipline and hospitals are
places for saving lives and helping the
injured these individuals seeking
attention traffic followers and sales
claim to suffer from serious illnesses
while wearing makeup for photos in
hospitals are disrespectful to the
medical field field and hospitals and
disrespectful to real patients enduring
pain illness Beauty promoting
uncertified products to consumers or
fellow patients is tent amount to false
advertising there are some draped in
extravagant gowns with flowing radiant
skirts that appear as if they are about
to walk the red carpet at a canned Film
Festival however it seems there might
have been a mistake in navigation as
they end up in a vegetable market
instead amid the the surroundings of
pork and vegetables they ignore the
sidelong glances of Market aunties
strutting down the narrow Market AIS as
if on a fashion runway creating a
surreal scene this type is known as
Market
Beauty interestingly what really
popularized Market Beauty was a
vegetable market opened in Shanghai by
the renowned luxury brand Prada Yes you
heard right the international luxury
brand opened a vegetable market
naturally being a luxury brand Prada
instantly attracted long cues filled
with people coming to see the spectacle
the market was decorated with Prada
logos everywhere though the items sold
were ordinary vegetables and fruits at
non-luxury
prices however one difference was that
after purchasing from the Prada
vegetable market customers received
their goods wrapped in paper prominently
featuring The Prada logo thus attracting
many who are extremely fond of vanity
internet celebrities smelling the scent
of luxury and wealth flocked to the
market to check in and ride the wave of
popularity ironically Fresh Meat and
Fish inconvenient to wrap in product
paper saw poor business despite being
typically in high demand some internet
celebrities after taking photos with a
bunch of celery would throw it away not
far from the market keeping only the
product wrapping paper this extreme
vanity left the hardworking and not so
well-paid cleaners in
astonishment in a surprising twist at a
kindergarten entrance a woman dressed in
a centrally appealing short skirt black
stockings and high heels showcasing her
shoulders and legs stood Out Among the
ordinary parents picking up their
children on social media she claimed to
be picking up her nephew yet onlookers
observed her changing outfits multiple
times for video shoots by her assistant
without actually picking up any child
this phenomenon has been humorously
termed as kindergarten Beauty some
individuals Dawning tight revealing
dresses and high heels Venture into
farmlands posing in a tire more suited
for office environment beauty pageant or
costume balls engaging in agricultural
tasks like driving tractors or planting
rice this striking contrast between
their glamorous appearance and The
Rustic setting has labeled as farmer
Beauty furthermore there are those who
Brave the cold in ski resorts wearing
only tank tops crop tops or even bikinis
focusing on showcasing their figures
rather than skiing aptly named snow
Beauty others publicly share their
recent divorces flaunting their
independence along with their divorce
certificates and selfies known as
divorce Beauty some persist in wearing
chungs with revealing cuts to emphasize
I their sexuality termed Chon some
beauty Highly Educated individuals
returning from abroad to teach in remote
challenging regions are admired as
volunteer teacher
Beauty and those claiming to have a vast
social media following while dining and
drinking for free under the guise of
promotion are called dining Beauty the
Yen Universe in China continues to
expand with unlimited creativity
demonstrating that no one can stop the
surge of ingenu among Chinese internet
celebrities in attracting followers
whether it's flaunting wealth showcasing
a Serene lifestyle far from the madting
crowd or adopting the guise of common
folk by engaging in agricultural work
these influencers follow a similar
Playbook by creating a stark contrast
between their appearance lifestyle and
the settings they choose they aim to
Captivate Their audience with some
gaining over 110,000 followers from just
five videos
this trend known as the Yen economy
thrives on the Market's willingness to
pay for beauty and stories despite the
evident contrivance and excessive
packaging the so-called Yen economy
wrapped in meticulous Beauty enhancement
and role design is essentially a real
life scripted murder deceiving followers
out of their tears money and even Health
the reliability safety and certification
of products sold through fabricated
scenarios and live streams or other
online marketing strategies are Highly
Questionable under the governance of the
Chinese Communist Party CCP consumers
often bear the consequences of impulsive
purchases influenced by these un Trends
with little Assurance of Rights
protection due to the high cost of
litigation State media Outlets like CCTV
and the workers daily have expressed
outrage specifically targeting phenomena
such as Buddha yen for their apparent
Detachment from worldly desires which in
reality mask a torrent of materialism
regardless of the type of un economy
once it involves issues of product
quality and safety that affect genuine
consumer rights regulatory bodies cannot
remain idle and need to make a show on
the surface that they are actually doing
something
concrete the ccp's cyberspace
Administration and Ministry of public
security among others have jointly
issued guidelines for managing online
live marketing aiming to regulate the
responsibilities of all parties involved
and establish daily monitoring duties
for live marketing platforms major short
video platforms have already started
penalizing and cleaning up content
related to various Yen
phenomena however the critique by
official CCP media and the cleaning up
of social media platforms cannot erase
the warship of luxurious Lifestyles as
the former Premier Lee Chang
revealed our per capita annual income is
30,000 yen but there are 600 million
people whose monthly income is just
1,000 yen with 1,000 yen it might be
difficult even to rent a house in a
medium-sized City according to a report
released by China international Capital
Corporation the average wealth of
China's population of 1.4 billion is
only 23,000 Yen accounting for
92.6% of the population
the middle class has an average wealth
of 1.1 million yen making up 7% of the
population the affluent class boasts an
average wealth of 63 million yen
representing 0.3% of the
population the average wealth of the
affluent class is 57 times that of the
middle class and over 2700 times that of
the impoverished population the income
disparity between the middle and
affluent classes in China far exceeds
that of the United States and Japan
illustrating the extreme wealth
disparity under the governance of the
Chinese Communist Party The Gap is so
vast it surpasses imagination fueling
both direct and Alternative forms of
wealth flaunting on the Chinese internet
which caters to and satisfies the
Curiosity and fantasies of those
unaccustomed to such class
distinctions in societies where wealth
disparity and Injustice Prevail
materialism becomes increasing ly
popular not only do the numerous fans
idolize wealth but these pseudo
socialites essentially demonstrate the
correct way to worship money meanwhile
the wealthy Elites within the ruling
party position themselves as purveyors
of positive energy sternly criticizing
materialism and ostentation this
hypocrisy highlights a profound
Distortion of values within the Chinese
Society in September 2021 an editorial
on China Central television's website
titled these Buddha Beauties are
insatiable lashed out at Buddha Beauties
depicting them as Vixens who have
sneaked into
Buddhism however can China's so-called
Buddhist sanctuaries still be considered
sacred and pure in fujian Province
locals have taken over 90% of the
temples operating them entirely on a
commercial basis engaging in the
high-priced sale of incense and reaping
exorbitant profits
this Open Secret within China's tourism
and religious circles involving scams
far surpassing those of the Buddha
Beauties in scale impact and harm rarely
receives criticism from official media
and is little known within China
itself this topic warns its own detailed
discussion and will not be elaborated
upon here while the contrived actions of
the Buddha Beauties to attract internet
traffic are certainly deserving of
criticism the question arises is the
harsh criticism directed at them simply
because they are an easy target without
powerful backings moreover when it comes
to deceiving and exploiting the public
what beauty or Temple could possibly
outdo the autocratic rulers of the
Chinese Communist party for instance XI
jinping's anti-corruption campaign has
indeed punished numerous corrupt
officials yet she himself has openly
amassed royalties amounting to hundreds
of millions his sister and brother made
of Fortune during the covid-19 pandemic
his cousin has been involved in
high-profile money laundering in
Australia and the widespread Corruption
of the C family both domestically and
internationally has been well
documented in a Twist of events amidst
media and public backlash several
individuals with their photos implicated
in media reports clarified their
situations on social media a weo blogger
posted medical reports and a lawyer
statement indicating that the health
times had used her photo and falsely
accused her of faking illness for profit
another person clarified that their
photo was merely to document their
treatment process and never intended for
it to be misused due to the ordeal she
has been on the receiving end of cyber
bullying another wwo blogger clarified
that her photo was taken at the ever
found home shared on popular social
media shiau simply because she found the
courtyard beautiful
yet was falsely accused of being a
Buddha Beauty these individuals were not
promoting products through their
illnesses or affiliating with temples
instead it appears that those who
misused their photos did so to generate
traffic while the full truth may still
be uncertain what is clear is that
mainstream opinion has been targeting
Buddha Beauties and illness Beauties and
stigmatizing the entire group in one
Fell Swoop the detrimental effects of
this stigmatizing Iz ation are born by
all young women who may be sincerely
seeking solace in Buddhism or merely
enjoying sharing related content on
social media a 2016 study by Norton
Security found that nearly half of the
1,000 surveyed had experienced some form
of abuse or harassment online was women
under 30 accounting for 76% of these
incidents many Studies have shown that
women choose to conceal their identities
online to avoid being subjected to abuse
when accusations against Buddha Beauties
and illness Beauties became
indiscriminate attacks they and even
more women face countless sarcastic
abuses and online violence forcing them
to self-censor the detrimental side
effects of this are by no means less
significant than a few suspected of
scamming traffic who is right or wrong
is not immediately clear but that is not
the main point the key question is why
such online chaos rises in China there
is a Chinese saying only the officials
are allowed to light fires while the
common people are not allowed to light
lamps indicating that those in power can
act recklessly while Ordinary People are
restricted even in legitimate
activities this double standard by the
CCP leads to social chaos and persistent
issues as China's economy continues to
decline the content created by internet
celebrities increasingly caters to the
dark worker aspects of human nature such
as Warrior ISM fantasizing and gossip
while fans satisfy their desires and
internet celebrities Harvest traffic and
monetize the wealthy and internet
celebrities become hunters and prey to
each other simply fulfilling each
other's needs however the rulers could
not stand idly by and took on the role
of moral critics instead of prioritizing
the establishment of a legal framework
the CCP engaged in moral discourse
including the strong criticism of
various Yen as Fox Spirits in instances
where questions of moral Integrity arise
within its ranks the CCP often shifts
the conversation to National issues for
example arguing against the public
disclosure of officials private wealth
amid economic challenges which have
prompted many to look for opportunities
online the CCP reminds the public that
the internet is not beyond the law
operating from an authoritarian
perspective the CCP frequently adopts a
moralistic
stance this raises questions about how
ordinary citizens navigate their lives
and find opportunities for growth in
such an
environment what underlies the emergence
of the Y Universe phenomenon in China
the digital influencer economy empowers
average women to draw followers and
accumulate views by leveraging their
looks and bodies thereby over coming
barriers to move upward in social class
this model has become increasingly
popular leading to Fierce competition
coupled with insufficient regulatory
oversight this phenomenon has naturally
evolved due to Social and economic
demands the Chinese proverb if the upper
beam is not straight the lower beam will
be crooked suggests that the behavior of
those in leadership influences those
below them this seems to mirror the
current state of Chinese Society where
leadership represented by the CCP
engages in practices that have led to
societal engagement in materialism and
consumerism while it's straightforward
to criticize the insatiability of
internet celebrities within the Yen
Universe it might be more pertinent to
question the broader issue of systemic
corruption the absence of significant
action by the ruler of the law media and
public opinion raises further questions
about the mechanisms of account ility
and reform in
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