3 Things Led To 3 Deals This Month

Estate Economics
1 follower
#Business
"In this video, I break down my *three-system blueprint* that revolutionizes client acquisition with the latest social media strategies and business systems tailored for today’s market. From nurturing old connections like Nate’s journey across the country to organic Instagram leads like Zarah, you'll see how this approach can transform your real estate biz! 🏡✨📕 TABLE OF CONTENTS 📕
00:00 - Intro
01:32 - Client 1: Nate
03:56 - Client 2: Zarah's Referral
06:16 - Client 3: Instagram Referral
10:55 - How to Get Started
11:39 - Accelerate Your Start
12:35 - Speed Up Your Process
"
Sometimes looking at other real estate agents' success either in your office or on social media
can be more overwhelming and discouraging than inspiring, right? And I think a lot of that has
to do with not really seeing the backstory to what gets them there. And so for this video today,
I'm going to give you an inside look on three things that happened to bring me three new
clients this month. And hey, if we haven't met yet, I'm a 10-year real estate agent in Phoenix,
Arizona, and I teach real estate agents everywhere. My three system blueprints to
help them create a business that brings in clients consistently, provides an amazing
client experience that leads to tons of referrals and helps streamline their day-to-day so that they
don't get overwhelmed with all the things that they have on their plate. I actually have a free
class that you can get access to right now by heading to the links in the description below.
Or if you're like me and you want to take action right away, I would encourage you to book a call
with me and my team, and I will show you exactly how this can look in your real estate business.
Okay, so I think that this video will be really helpful, at least at first, to give you a look
at how this three system blueprint works in my real estate business. Again, 10 years in the
business, this is how I've always done it. I am not a fan of cold calling. I'm not a fan of door
knocking. I like cozy, warm relationships in my real estate business that send me referrals and
repeat business automatically. It feels like magic. And this is actually something that works
in every market, every client type, every price point. So let me show you how it looked for me
in this month in my real estate business. Okay, let's talk about client number one. We're going
to call him Nate. Nate reached out to us earlier this month out of the blue. Let me tell you how
we met Nate originally. Nate was referred to us by a lender partner years and years ago.
Like I'm talking way before even the pandemic days. So Nate comes into our business as a referral
and he was purchasing his first home here in the Phoenix area. And we had a great transaction with
Nate and we got him to the closing table. We got him his keys. We gave him an amazing closing gift
and he was honestly so excited to purchase his first home. Well, time went by and we didn't keep
that well in touch with Nate over that time because Nate just seemed like the kind of guy who wanted
to keep to himself a little bit. And so while he did attend some of our client events, normally we
weren't really hearing from him on like an annual basis. Well, out of the blue, we got an email from
Nate in our inbox. And Bryce, as soon as he saw it, he texted me and he said, oh my gosh,
did you see that email we got? It was Nate reaching out saying, hey you guys, hope all is well. I've
been following you on Instagram the last several years. I don't know if you remember me. Obviously
Nate remember all of our clients. He says, I don't know if you remember me, but I've been watching
along. You guys seem like you're doing so well. I see how you've grown a beautiful family and I see
that you're still in real estate. I am actually looking to move across the country. I've been
working my butt off to get my house ready to list. And I was wondering if you guys would come on by
and see if you can help me get it going. How amazing is that? So currently we actually have
Nate under contract. We've already got him listed. We accepted an offer really quickly because he did
get multiple offers on this property pretty fast. And we are well on our way with getting Nate
across the country so he can start his new life in another state. How fun, right? So I want to point
out two things. Number one, the original system that brought this client in is our consistent
lead generation and marketing system. He was referred to us by a top professional of ours who
we love to work with. And we were able to stay in touch with him over literally like six years
through our consistent marketing on Instagram. Again, the first system that we're using to bring
clients in is consistently generation and marketing. And we do that primarily through
referral and social media. And as you can see, it totally worked in this situation even when we
weren't directly in his space constantly for the last six years. Okay, let's talk about client
number two. We're going to talk about how my amazing client Zara sent us a referral. So Zara
actually came in through Instagram as like a totally organic lead years and years ago. Again,
this is how long we keep these relationships, right? And this is how we get so many referrals.
We have this great client, Zara and Brock. They came in to our business by finding us on Instagram
years ago and they were purchasing a beautiful home here in Phoenix. And so we helped them do
that. And since then, Zara has referred us to so many of her friends as they have also relocated
here to Phoenix or just gotten around to finally purchasing a home. And so actually recently,
I was at a birthday party for Zara's sweet little daughter and I was looking around and there were
like three sets of our past clients in the same room just from referrals from Zara over the last
couple of years alone. So cool. And so a couple of weeks ago in this month, Zara sent me a text
and she said, Hey, guess what? I've got another referral coming your way. And I said, I'll be
ready. Send us an email, connect us over email. Let's get it going. And so Zara sent us a new
build, a new construction client this month, and we already have them under contract as well for
a fabulous new construction. It's going to take a little time. They're just at the design appointment
yesterday, picking out all of their amazing finishes for this new construction home. But
I'm so excited because I also got to see this new client of ours at that birthday party. So
we're getting multiple face-to-faces, multiple touch points with these clients, and hopefully
they can see that we are going to give them as good of an experience as we have given Zara and
all of Zara's referrals. So hopefully this person also feels confidence referring us as well to their
friends and family. Now you bet every time we get a referral from Zara, we are sending a
handwritten thank you card. When that referral closes, we are sending her a little gift as well
as a closing gift for the clients she referred. You know that we are reaching out to Zara and Brock
on their birthdays, that we're seeing them throughout the year at events that we're hosting
or just mixing and mingling with them at their stuff. This is what you can actually build in
your real estate business to create really warm, cozy relationships that keep referrals coming.
Amazing, right? Okay, I'm really excited to tell you about this third client. So this third client
story, also originally an Instagram client. They came in a couple of years ago from Instagram
and we helped them purchase their first home. Now over the last couple of years, they have grown
their family. They have two beautiful little boys and they're always looking around on the market.
Like they're always looking at new listings coming up. I have a feeling these are not people
who like to stay in the same place for too long, if you know what I mean. And I crave change too,
so I totally get it. So over the last two years, at least two or three times, they have reached out
to us to go spontaneously look at a home. They see something pop up and they're like, oh my gosh,
what a house, let's go check it out. And a couple of those times, they've actually gone so far as
to write an offer on the house and go into the due diligence period, start their inspections,
all that stuff. And a couple of times, they have backed out kind of at the last minute because
in doing their due diligence, they determined that that property was not really right for them
at that time. They're going to wait and hold out for something better. And because they own their
home and they're able to purchase another home non-contingent, they kind of felt like they had
the flexibility in the world. Now, a lot of real estate agents would look at that and be like,
you know what? These clients aren't serious. They're wasting my time. I'm just going to move
on or just kind of make it known that you resent them for wasting your time. But not us. We're in
it for clients for life, right? So whatever it looks like, we're going to show up and give you
the support that you need. And so again, this month, out of the blue, these clients come in
and they're like, hey guys, check out this property. And let me tell you, this property was
amazing. It is in a perfect neighborhood for them. Absolutely fits their lifestyle. And so we're like,
let's make it happen. The property had multiple offers on it. We were able to get our clients
offer one. Also because, and I don't know if I'm allowed to say this, but also it helped that the
cross agents knew us from our reputation on Instagram. So they trusted that these were
serious and also that we were going to make sure to take care of our side of the fence.
Now, even though our clients had backed out on other properties before, because it wasn't right
for them, we knew this property was going to be perfect for them. And at the end of the day,
it was a super smooth transaction. I think we had it done in less than four weeks, pretty quickly.
And they are now prepping their home for sale. So we also get a listing out of it. The photos
are done. We are ready to go. How neat is that? I will also mention that these clients of ours
have, like Zara, referred us almost more times than any other client we have. We've done business
with most of their family members, tons of their referrals. So these are people that we want to go
all in for. And at the early stages of your business, you might not really recognize that
at first. You might work really hard for a client and just hope that they have a happy transaction
and that they're glad to have hired you. And if they send a referral at the end, that's great.
But when you treat every single client that way and go above and beyond, you can end up with
amazing client relationships that just keep coming back. And if you have the right systems in place
to stay on top of it, to stay in touch, remind them that you're around, remind them that you're
a real estate agent, connect with them on places that they hang out at, like on Instagram, then
it becomes way easier for them to refer you in confidence. And so that is a look at a 10-year
real estate agent's business in one month of just a handful of clients who came in. Now, that's not
all the clients that we're working with right now. That's not all that happened. But those are some
that I really wanted to share because those are a direct result of what happened with my three
system blueprints. This is also, I hope, a really good illustration of why if you want coaching for
real estate business, go to someone who is walking the walk, not just talking to talk.
Like you and I both know that there's a lot of gurus out there who haven't sold a house in 10
years. I'm not naming any names. And they have a lot of value to share. But if you want a system
that works today in any market, with any client type, and in any price point, then let's get
started. Again, you can either grab my free class below to get a look on how this really works.
And if you want to skip the line, so to speak, and take action right away, I would just encourage
you to book a call with me and my team. And we will learn about your real estate business as
it is today and where you want it to be. And I will tell you exactly what I would do if I were
in your shoes on how to get there faster. That's what I have for you today. And if you would do me
a favor, if you enjoyed this video and you want this to be maybe a more regular thing where I'm
giving you that insight look in my real estate business, do me a favor, like this video and
subscribe to this channel. Those are metrics that I look at. That's how I can see what content is
resonating with you. And if you want me to do another video in the future showing where I'm
getting my business and what's leading to those results coming in, happy to share. Thanks so much
as always for tuning in until next time, keep on crushing it.
