What is Indexed Universal Life Insurance (IUL Explained)

LifeGuard
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119 Video Views·Jun 20, 2025
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In this video, we'll cover what indexed universal life insurance (IUL) is and what benefits it provides.
If you're curious about indexed universal life insurance but don't know how to describe it, then this video is for you! We'll explain what indexed universal life insurance is and what benefits it provides, including how it works and the benefits it has for you and your family. Trust me, indexing your life is a good decision!
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Hello and welcome to the channel.
Today we're talking life insurance,
specifically indexed universal life,
also referred to as the IUL.
And I wanna start off by giving you
a basic foundation of life insurance
because whether you're experienced
or this is your first time learning about life insurance,
I want you to be able to follow along
with this video with no problem.
So when it comes to life insurance,
it's pretty much broken in two different categories.
You have term life insurance
and you have permanent life insurance.
Term life insurance is pure insurance,
meaning it has no cash value at all,
only a death benefit.
And typically these policies last
anywhere from 10 to 20 years.
And when that specific timeframe is over,
your policy ends.
And because of that,
term life insurance is extremely affordable.
So it's pretty straightforward.
Now, unlike term insurance,
permanent insurance is designed to last you
for the rest of your life.
And that's considered to be until age 100
or age 120, depending on the policy.
And that's why they call it permanent
because term is temporary
and permanent will last you till the day you die,
just as long as you pay your premiums.
Another thing that permanent life insurance has
is cash value.
And I'll be taking a deeper dive
into exactly how the cash value works
based on this specific policy.
Now, when it comes to permanent insurance,
there are several types you can choose from.
But again, for this specific video,
we're gonna focus on indexed universal life or IUL.
Now, the first thing I wanna clear up
is that indexed universal life
is not the same as whole life insurance.
And that's one of the biggest misconceptions
I always run across.
I hear these two policy types used
as if they're the same thing,
but they are completely different.
And I'll make a separate video specifically on whole life.
That way, once you watch that video
and then watch this video,
you'll have a clear understanding
of all the similarities and all the differences
because there are quite a few.
And I know for some of you,
the IUL may be something
that you just recently heard about
or just recently decided to learn about,
but it was actually created back in 1997.
Ironically, the same year the Roth IRA was created.
And I say that because if you look online,
you'll find a ton of articles comparing the two products.
And I'll probably do a future video on that as well.
So when it comes to the basics of IUL,
here's exactly how it works.
The policy has what's called a premium payment.
And that's just the terminology used
when you're sending your money
directly to the insurance company.
Now, these premium payments can be done monthly,
quarterly, semi-annual, or even annually.
And when the insurance companies
receive these premium payments,
the first thing they do is deduct
any costs associated with the policy to cover that month.
Then any money you have above the cost of the policy
is what lands inside of your cash value.
And your cash value is just an internal savings account
inside of your policy.
So it's money you'll have access to
in the future if you desire.
Now, when it comes to the cash value of an IUL,
it's very important to understand
the main goal is to capture market appreciation
while eliminating downside risk.
So here's how that works.
Typically, your IUL will have
two different cash value accounts.
One is an interest-bearing account
that generates a fixed rate of return,
and that's often referred to as the general account.
So that means your cash value will earn interest credit
based on a fixed rate of return.
For example, if the fixed rate of return was 3%,
you know exactly what you'll be earning
for that entire year.
And the other type of cash value account
tracks one or more market indexes.
And a market index is something like the S&P 500.
And the S&P 500 represents the performance
of about 500 large-cap companies in the US.
So usually, all the big companies that you know by name
are part of the S&P 500.
And different companies will give you access
to different indexes.
So this cash value account doesn't link your index credits
to a fixed rate of return,
but instead, the index credits are linked
to the performance of whatever market it is
that you're following.
So here's an example of that.
As the index you're following grows,
your cash value will receive index credits
based on the performance of that index up into a cap.
So let's say that cap was 10%.
If the net dividend index growth rate was 5%,
then your index credit will be 5%.
And that credit goes directly towards your cash value.
And if the index grew 10%,
then your index credit would be 10% towards your cash value.
However, if the index grew 15%,
your index credit would still only be 10%.
And the reason for that is that 10% cap that I mentioned.
You have to understand that your index credits
will never be more than your cap,
regardless of how great the index performs.
And for the most part, the cap is determined
by whatever IUL company you use,
because different companies have different cap rates.
So that gives you a basic understanding
of how you get growth inside of your cash value
when it comes to IUL.
Now, in addition to your cash value having a cap
on the interest credits you can receive,
there's also a floor that gives you
downside protection against losses.
And that floor is usually 0%.
Meaning if the index you're following stayed flat
and received a 0% rate of return,
you would get 0% interest credit towards your policy,
which means you get nothing.
Now, let's say the market crashed
and did negative 10% for that same year.
In that scenario, your interest credit will also be 0%.
Because no matter how poorly the index performs,
you will never receive a negative interest deduction
from your cash value because of that negative performance.
So that's what's considered downside protection.
And all your gains from previous years
will not be affected either.
So the interest credits towards your cash value
can only go up or be flat at zero.
It can never be a negative deduction from your account
based on the performance of an index.
Which means you'll never see the market crash 10%
and then see your cash value decrease by 10%
because of that crash.
So your cash value is protected from those losses.
So now that you understand the caps and floors
when it comes to the IUL,
next I wanna take an even deeper dive
and tackle the number one question people have
when it comes to index universal life.
And unfortunately, I see this question dodged
by social media influencers, YouTubers,
and even life insurance agents themselves.
And mainly because to answer this question,
you really have to understand how the IUL works.
Because this part you can't fake.
And that question is how in the world
is it possible to capture market appreciation
while at the same time eliminating downside risk?
It almost sounds too good to be true.
And you might be thinking the exact same thing right now
while you're watching this video.
So if that's the case, I got you covered.
So the quick and simple answer to that question
is that the insurance company buys options.
And that's how they're able to capture
the market appreciation
while eliminating the downside risk.
But I don't wanna leave you
with just a simple basic answer to that question.
I want you to walk away from this video
really understanding what's going on
when it comes to the cash value.
So let's first start by learning
what options are and how they work.
So options are contracts giving the owner
the right to buy or sell an underlining asset
at a fixed price on or before a specific future date.
So an option allows you to buy something
in the future if you choose to.
So here's a really good analogy for understanding options.
Let's say you wanna buy a house for $300,000.
But the market seems a little shaky, it's a little unstable,
so you're not really sure what direction
the housing market is gonna go in.
I mean, the last thing you wanna do is buy a house
and then have the housing market crash on you.
But at the same time, you don't wanna miss out
on the opportunity to buy,
and then you see the house that should have been yours
start to appreciate an increase in value.
So you're pretty much torn between the two ideas.
But what if there was a way for you to look into the future
and base your decision on what you know
is going to happen for sure?
Well, options don't really do that,
but they get really close to that.
Here's what I mean.
Let's say the seller allows you to buy an option
on that property for $5,000.
And that option will give you the choice
to purchase that home one year from now
at today's price of $300,000.
So now let's fast forward to a year from now,
and we're gonna assume that that house is now worth $400,000.
Now, because you purchased that option,
the owner is now legally obligated to sell you that home
for that original $300,000 price.
So you instantly walk into $95,000 of profit
as soon as you take ownership of that home.
So that option will be considered in the money
because you made an instant profit.
But now let's say over that same year's time,
the house decreased to $200,000.
With that option, you also have the choice
to not purchase that home for $300,000
knowing it's only worth $200,000.
So in that scenario, the owner still keeps the $500,000
you paid for the option, but you get to walk away
with no other obligations.
And that will be considered allowing the option
to expire worthless.
So that's the overall concept of how options work.
It allows you the choice or option
to purchase something in the future
after you already know the price.
So what the insurance company does
is buy options on the index with a cap.
And when the market is positive,
the insurance company chooses to exercise those options
because it's considered in the money.
And those gains are what's used to credit your cash value.
And if the index performs at a negative number,
the insurance company does not exercise those options,
they allow them to expire worthless
because they'll never buy a negative performing index.
And that's why you don't get
any negative interest deductions when the market is down.
So now, what about the money actually used
to purchase the options?
From the example,
it seemed like that money would be lost, right?
Which technically is true,
but let me show you how it was done
so you can see how it doesn't affect your cash value.
Let's say you have a cash value of $10,000.
That $10,000 is put inside
the life insurance general account.
And for this example, we're gonna assume
that general account is earning a fixed rate of return
of 3%.
So based on the math,
that $10,000 is gonna earn $300 of interest.
Now, remember inside the IUL,
there are two different cash value accounts.
There's a fixed account and there's also an index account.
So let's say for whatever reason,
you want your money allocated towards the fixed account only.
In that scenario, you'll be credited $300,
which will bring your cash value account balance to $10,300
at the end of that 12 month period.
So that's how you get guaranteed growth
if that's something that you're looking for.
Now, let's say you wanna choose the index option.
Instead of the insurance company giving you the $300,
they'll use that $300 as a budget
to go buy options on the market index with the cap.
And if that index performs well,
those options become in the money.
And again, that just means profits were made.
And those profits are what allows you
to earn those interest credits to your cash value
up until the cap.
And on the flip side,
if the market index crashes or performs negative,
the insurance companies just allow those options
to expire worthless.
But your original $10,000 is not affected
because it literally was never touched.
Only the interest earned was used as leverage
to buy the options.
And that's how you're able to capture market appreciation
while eliminating downside risk.
And having the flexibility of both fixed accounts
and index accounts can be very useful,
especially when it comes to your goals
or market conditions at the time.
Now, when it comes to structuring your policy,
your goals are an important factor
to take into consideration
because you always want your policies set up
to meet your specific needs.
And one way you can structure an IUL
is more for a death benefit focus.
And this will be for someone
that likes the way the IUL performs,
they like the way the indexes credit,
but at the same time, they want a permanent death benefit,
which means term life insurance
wouldn't fit their overall goal.
So the idea would be to get
the highest death benefit possible
while at the same time keeping the policy affordable.
And what's considered affordable
will vary from person to person.
Now, when you get an IUL,
your agent will give you what's called a policy illustration.
This illustration will give you future projections
on your cash value and your death benefit.
So here are a few areas I want you to look at.
I want you to look at the guarantee column
because that'll show you the worst case scenario.
And the example of a worst case scenario
would be if the market were to crash every single year
for the next 100 years straight.
And I'm not sure the statistical odds
of something like that realistically happening,
but I'm pretty sure it's extremely small,
but I want you to look at it anyway.
Next, I want you to look at the fixed rate of return
so you can see what that projection looks like.
And lastly, look at a very conservative index example.
And the reason I say this is because I believe
transparency is very important
in anything you do financially.
And I also love the idea of under-promising
and over-delivering because I'm sure you won't be upset
if the index credits are a lot higher
than you planned them to be.
Now, another way your policy can be structured
is more for a cash value focus.
And this is definitely the more popular of the two options.
And it's the complete opposite of the first example.
You're not looking for a high death benefit,
you're actually looking for the lowest death benefit
possible according to the IRS guidelines.
And the death benefit amount is determined
by how much you plan on putting into the policy.
And the reason you wanna lower death benefit
is because that lowers the overall cost of the policy,
which means when you put money in,
less money is paying for the death benefit
and more money's going towards the cash value.
Because remember, all the money you put in
above the cost of the policy
is what lands inside of your cash value.
So when you hear people who use the term
properly structured, this is what they're referring to.
And that's a low death benefit with a high cash value focus.
So I always recommend that you use a good and ethical agent
to help you design these policies
to meet your specific needs.
Now next, I wanna go over how you actually access
the money in your cash value.
So when it comes down to it,
there's two options you can use.
The first is a withdrawal.
And that's pretty straightforward.
You just request withdrawal directly from your cash value.
And most companies will just send you a check in the mail.
But you must understand that any withdrawal
above your cost basis,
which is just what you put in out of your own pocket,
will be subject to income tax.
So because of the tax liability,
this option is rarely used.
I mean, it's so seldomly used
that a lot of people don't even know it's an option for them.
Now the other way to get your money out
is through a policy loan.
Now when you get a policy loan,
you're not actually borrowing money from your own cash value.
You're actually getting a loan
directly from the insurance company.
And what they'll do is they'll use your cash value
as collateral to help secure that loan.
And there are a few reasons why somebody
would choose to take a loan instead of taking a withdrawal.
And one of them being taxes.
Because loans are not taxable,
so it's a way you can access the money
without getting hit with a tax bill.
And the next reason are interest credits.
Because remember, your loan is coming
directly from the insurance company
and not from your cash value.
So because of that,
your cash value is still able to earn interest
because it technically was never removed from your policy.
And the third reason is because
you're able to pay back the loans on your own terms.
You won't be hit with any required loan repayment bills
or anything like that.
If you want, you can pay back the loan in five years,
10 years, or even not at all.
Which means if you were to die with an outstanding loan,
what happens is the insurance company
will pay themselves back from your net death benefit.
Then whatever's left over will pay to your beneficiaries
100% income tax free.
So the fact that you have two different
cash value accounts inside of your IUL
gives you two different loan options.
The first type of loan you can use is a fixed loan.
So here's how that works.
So let's say you have $50,000
inside your cash value index account.
And you decide you wanna take a fixed loan for $10,000.
The insurance company will be the one giving you the loan.
And we're gonna assume they're gonna charge you
an interest rate of 3% fixed.
So what they'll do is take $10,000 out of your index account
and move it to the general account.
And that general account is earning a 3% fixed interest rate.
And since that $10,000 was moved from the index account
to the fixed account,
that means your index account now holds $40,000.
So because you're being charged 3% interest on $10,000
and at the same time you're earning 3% on $10,000,
that creates what's called a zero net loan or a wash loan.
And that happens when the interest rate you're being charged
is the same as the interest rate that you're earning.
So they pretty much cancel each other out.
So this would be considered the most conservative way
to take out a policy loan
because everything that's gonna happen
for that year is predictable.
Now the other type of loan you can get is an alternate loan.
Now with an alternate loan,
you're still getting the money
directly from the insurance company,
but they're gonna charge you a higher interest rate.
Let's use 5% for this example.
Now here's why someone may be willing
to pay a higher interest rate on this specific type of loan.
Because with this type of loan,
the insurance company is not gonna move $10,000
from your index account
and put it into a general account earning 3%.
They're gonna allow your cash value
to stay exactly where it is,
earning whatever interest credits come
from the performance of the market.
So here you have an opportunity to create an arbitrage
or a spread on the actual loan.
Because if the index credit produces 7%
and your loan charges only 5%,
you actually make a 2% spread.
And that happens anytime the index credit
is higher than the interest charge.
And the potential for earning a spread
is why this type of loan can be intriguing for some people.
However, if the market were to crash
or perform at a zero,
you won't get any interest credits,
but at the same time, you're still gonna be charged
that 5% for the loan.
So in this case, you'll have a negative 5% spread.
So pretty much the loan type you choose
is depending upon how you feel
the market's gonna perform in the future.
And a lot of companies allow you to switch
from one loan type to the next loan type
every anniversary of that loan.
So you don't have to be stuck in one loan type forever
if you don't wanna be.
And as far as how soon you can take a loan from your policy,
most policies allow you to take a loan
after about one month.
And that loan is based on the percent
of your surrender value, not your cash value.
Because for about the first 10 years of the policy,
your surrender value will be a smaller number
than your actual cash value.
And that's part of the projected illustration
that I mentioned earlier.
So you'll be able to see the approximate surrender value
each year of the policy moving forward.
That'll help you manage your expectations
and help you properly plan for the future.
And just like any financial product,
you definitely wanna know what the downsides are.
So I'm gonna give them to you in no particular order.
The first is that if you're looking
for life insurance coverage,
the cost of an IUL will be more
than the cost of term life insurance.
Mainly because term only lasts for a set amount of years,
usually 10, 20, or 30 years, and then the policy's over.
And term also doesn't have the cash value component.
So side by side, term insurance
will definitely be more affordable than IUL.
The next downside is that if you're in an index account
and the market performs flat or negative,
you will not get any interest credit
towards your cash value.
Now you won't get any interest deductions either,
but your account won't grow that year.
Because remember, your cash value
only receives interest credits when the market is up.
So that's something you definitely wanna be aware of.
Next is the fact that your growth is unpredictable.
Because since you're following the market,
every year can be different.
Actually, every year will be different.
So that's why I mentioned to look
at conservative illustration growth rates.
Because that way, great years will be a bonus for you
versus being a necessity for you.
And I feel that's the safest route to go.
Because you have things like interest rates,
option prices, and market performance
that determine your interest credits and determine the caps.
Because the truth of the matter is you have some people
that are very confident in the market
and they believe the market's gonna do a certain projection
over a certain period of years.
And then you have others that may not know
how the market works at all.
So the IUL's more of a middle ground
between someone that's extremely aggressive
and someone that's extremely conservative.
Because remember, the IUL's designed
to capture market appreciation
while at the same time eliminating the downside risk.
So I hope this video was helpful.
If you have any questions, feel free to leave them
in the comments section below.
And don't forget to like this video
so YouTube knows to send it to more people.
And of course, subscribe to the channel
for more financial content.
And I will see you in the next video.
