The Fall of Nike: How it happened (It's DEAD)

Nike just had its worst sales day in over 53 years yeah you heard me right the sneaker giant is feeling the Heat and it is not alone the entire sneaker Market is taking a nose dive first off let's talk about what this means Nike the king of kicks the Sultan of sneakers just had a day so bad it's like they were selling flipflops in a snowstorm sa tanked stock prices crushed and they're even facing an $88 million lawsuit now why is this such a big deal well Nike is basically the heartbeat of the sneakers World when they catch a cold the whole sneaker Market sneezes this disastrous sales day is like a giant neon sign flushing sneaker Crush ahead think about it if Nike with all of its hype and history can't move sneakers what does that say about the rest of the market it's like if Michael Jordan missed an easy dunk you know something seriously of so why does this happens a few reasons consumer motivation people just aren't as hyped to buy sneakers anymore maybe they're saving up for something else like avocado toasts or fidget spinas yo we're back in 2016 bro fake sneakers the market is flooded with Fakes it's like trying to find a real diamond in a pile of kubic zirconium buyers are getting cautious inflation prices are going up everywhere and sneakers aren't immune when you have the sh between a new pair of kicks and you know eating the choice is pretty clear but hey it's not all bad news if you're a sneaker lover who just wants to rock some cool kicks this is actually a great time to buy stores are stocked prices are dropping and you can find some sweet deals it's like a sneaker head's dream come through all right let's hop in our time machine and go back to 2023 some sneaker gurus were looking into the future and seeing storm clouds so what made me and others think the sneaker bubble was going to pop well a few things Rising inflation prices were going up faster than can zigo when a pair of kicks start costing as much as a rent you know something's got to give Market saturation there were more sneakers dropping than rain in Seattle it's like every day was a new coll up or limited edition the market was more Stu than your closet after a Black Friday shopping spree hype fatigue people were getting tired of the costant must have releases it's like being told every movie is the best movie ever eventually you'll stop believing it now I got to admit this crash took longer to happen than I thought it was like waiting for the drop in a really long dubset song but hey better late than ever right the funny thing is back then some people looked at me like I was crazy they were probably thinking this guy's more off than a pair of fake KES but Look Who's Laughing Now Well actually nobody's laughing because you know market crash and all of that but here's the Silver Lining if you're a sneaker lover who just wants to rock some cool kaks without selling a kidney this is actually great news it's like the sneakers Elites are finally smiling down on us regular folks spoiler alert Nike's got some mix playes to do and you might be part of the problem too let's lace up and jump in Nike's been pumping out sneakers like they're going out of style which ironically they kind of are they've been dropping more color than a rainbow factory and More collabs Than A desperate suncloud raer remember when getting Jordans was like finding a Golden Ticket No it's more like finding a parking spot at the mall still annoying but not impossible Nike strategy has been like an all you can need Buffet at first you're excited but by the end you're bloated and questioning Your Life Choices they've saturated the market faster than a sponge in a swimming pool and let's not forget their pricing strategy some of the sneakers cost more than my first car okay my first car was a rest bucket but you get the point so nikee flew the Market strategy has backfired like a bad burrito they've turned their just do it slogan into just overdo it now let's talk about you yes you the sneaker head what happened buddy did you fall asleep at the wheel customers have lost their motivation to buy faster than I lose socks in the laundry it's like the whole sneaker Community collectively said man I'm good remember when a new drop would have people camping outside stores like it was Black Friday now it's more like new Jordans wake me up when they're on sale maybe it's because our clothes are Fuller than a ship monk shs in fall or maybe we're all saving up for flying cars or something whatever the reason the hype train has left the station and a lot of us missed it we've gone from gaka mall to nah I'm good with what I've got the result sales are dropping faster than my grandma's famous meatballs let's rewind a bit remember when we sellic sneakers was hotter than a fresh pair of kicks straight out of the oven yeah those were the days reselling has been like mro grow for the sneaker Market it's been pumping the industry full of hype faster that you can say limited edition here's how hype machine the resellers turned every drop into a Feeding Frenzy it was like Black Friday but for shoes and every week price inflation resale prices went higher than Snoop dogs at the concert suddenly everyone thought their old gym shoes were worth a fortune foral Frenzy fear of missing out became realer than my love for bananas people were copyed sneakers that they didn't even like just in case they might be worth something the resale Market basically turned sneakers into the stock market but with more colorways and less boring suits so what's next well if I could predict the future with the 100% accuracy I'd be spping Margaritas on my private Island right now but let's take a wild guess resell cool down the days of easy flips are probably over resell might have to get real jobs now the horror Return of the real sneaker head maybe we'll see a return to people buying sneakers because they actually like them crazy concept right brand adaptation Brands might have to work harder to create real hype no more spping is swoosh on a potato sock and calling it limited edition digital KS with the real sneaker Market cooling we might see more focus on digital sneakers yeah shoes you can't actually wear like nfts I guess Welcome to the future I guess now that you know that Nike is dead one thing is missing your comment telling me what I can improve in my content