Inside Brian Woulfe’s Elegant London Pied-à-Terre in the Heart of Little Venice
L
Luxury Living
11 followers
Dec 30, 2025
Step inside the London pied-à-terre of designer Brian Woulfe, founder and creative director of Designed by Woulfe. Located in one of the city’s most desirable neighbourhoods, this carefully considered apartment was transformed through a back-to-brick refurbishment to create a warm, elegant home designed for entertaining, everyday living and two very lovely dogs. From bespoke joinery and layered lighting to a marble-rich kitchen and inviting open-plan living spaces, this home is a masterclass in refined urban design.
Episode Chapters:
00:00 Introduction
00:32 Entryway
02:44 Kitchen
07:50 Dining Area
09:12 Living Area
12:35 Guest Bathroom
13:06 Primary Bedroom
15:22 Ensuite
Hi Luxury Home Show, I'm Brian Wolfe, founder and creative director of Design by Wolfe,
and this is my London Pied-à-Terre. I have taken the ceilings back up to their original heights.
If I'm cooking in the evening, I do want to be able to see the TV. The sofa, again,
a custom design from our studio. Welcome to my boudoir, small but perfectly formed, a bit like
myself. So welcome to Little Venice, ideally situated between Notting Hill and St. John's
Wood and close to our offices in Marylebone. It was an area I decided to focus my search on
when looking to buy a property. I found this property just over three years ago before I
started a back-to-brick refurbishment, which focused on the large entertaining spaces and,
of course, room for two very large beasts, Barney and Porter. It won't come as a surprise when I say
I was my own worst client. I see so many spectacular features and materials and products
in the projects that we work on that I had to have them all in my own property. Starting with
home technology, so we have a Crestron system in this home. We have our audiovisual, our lighting,
our security, our cameras, everything is on the one system. It's the most important function that
we have when we're entering and leaving the property, from arming the security systems to
selecting the lighting scene that we want at different times of the day. So we've got
a system that I like to think grandma could use if she walked in. It says day, afternoon, evening,
night and off and it's the same format that we use in all rooms in the property and something
we do in all of the projects that we work on. So it's very user-friendly and very clear for anybody
who visits the property for the first time. Storage was a really important factor. The ceilings
had reduced heights when I originally purchased the property, assuming that they were worried
about the cost of heating the property back in the 80s and the 90s. So I have taken the ceilings
back up to their original heights and then we have this wall-to-wall storage for coats, shoes,
we have our laundry, washer, dryer, ironing board and then we use the same joinery detail to conceal
the door to the guest WC. Hard-wearing materials were really important. So all of the paints are
wipe-able, they're from an incredible French brand called Argil. We have large dogs called
Barney and Porter and they slobber and they come in wet and they shake. So it's important that we
can wipe down the surfaces and the material. Again, wide plank, double brushed flooring. We've taken
all the soft green out of the floors so that heavy dogs with their claws don't create lots of
marks and scratches on the floors. So really the house was designed for the dogs, not for me.
So this is obviously our kitchen, living, dining space. The kitchen was here when I purchased the
property. Again, really low ceilings and some horrific glazed double doors that took you into
a smaller living space and a dining table in the bay window. It was a back-to-brick refurbishment,
so right back to the joists on the floor and above me and back to the brick walls.
And one of the first things that I fell in love with when we got to that stage of the project was
the amount of light that was coming from the front and the back of the property. So having this
walkway that connected the spaces and allowed the light to flow during the day was really important
for me. As we come through the space, this was a second bedroom. There was a narrow corridor here
on the left. So again, taking out this wall, putting in the structural supports that were
needed was one of the first things that we tackled because I wanted to create this large,
open-plan kitchen, living, dining space for us to entertain in, unwind in and just enjoy London
living instead of having a spare bedroom that was never used. Welcome to the kitchen. If you can't
tell, I love my food and I love sharing my food with my friends and family. So the kitchen design
started with the island. I knew I wanted bar seating so that friends and family could sit at
bar, have a drink or have a drink and chop the onions for me so that we could engage and have
a conversation while meal prep was being done. It also needs to function as a space to lay foods
and drinks out when we're doing a bigger drinks party or a special occasion at home. I really
wanted my hub on the island. I know people debate about having the sink or the hub on the island,
but for me, if I'm cooking in the evening, I do want to be able to see the TV and I want to be
able to engage with people on the sofa and in the dining area. I have a pet hate of overhead
extractor fans. They don't do a good job, they look ugly and they're very noisy. So it was a
no-brainer for me to go for the Bora downdraft. Everything goes in the dishwasher afterwards.
It does a great job of sucking up all of the odours and the steam at source before it becomes
airborne. With traditional extractors, as steam becomes airborne, it naturally escapes left and
right and the power of the extractor just isn't there to pull it back in and for it to be
efficient. Storage, I have the herbs to my left. I have my knife block and utensils to the right
and then below me, I have all my pots and pans at easy access and then an easy swivel and turn
to dump everything into the sink afterwards. I really love my natural marbles and stone.
A really expensive day out at the stone yard led me to discovering this selection of marble
resulting in this really dramatic bookmatch detail behind the sink. Everybody asks how do I
cope with a natural marble in my kitchen? Does it stain? Is it hard to maintain? Yes, it does stain.
Yes, it's hard to maintain but we've had it treated with a UV cured liquid or finish that
stops the stains penetrating the marble. So anybody who is looking at putting a natural
marble into their kitchen, I highly recommend doing some additional stain guarding and
protection on your marbles to make your life a little easier. This marble has been in just over
three years and I have no visible stains and marks and it is a heavily used kitchen and I
love my spaghetti bolognese. As well as my love for natural marbles and stones, I really love
using metallic finishes especially in joinery. I don't however have the same budgets that my
clients have so this is a paint effect that we've applied to this run of joinery at high level and
at low level to give you the illusion of a real metallic finish and then complemented with living
metal finishes on the sockets, on the tap and on the hardware that you see dotted around the kitchen
and then we've got this stained oak veneer on this side of the island and again on this run
and all of our drawers are stained in the same colour. Because we're in an open plan kitchen
living dining space it was really important that this added to the ambience of the room
in particular at night time. So I went for this fluted glass detail with lighting inside the
cabinets, below the cabinets and above the cabinets so that we could play with the lighting
details and the atmosphere that we wanted to create in the evenings. It also means it's easy
to find things, I can see where my glassware is and where my wine glass is. Storage is really
important, we host a lot so ample storage for cutlery, for lots of crockery, plenty of storage
for utensils and pots and pans. We have our dishwasher, we have the bins, we've got the herbs,
fridge freezer and then we've got our bank of ovens. So we've got the steam oven, the oven
and that's not a warming drawer, it's the vacuum drawer which I use a lot for sous vide cooking.
I've hidden the breakfast station so the toaster and the coffee machine is stored away and hidden
just so we have a cleaner counter surface in the kitchen and then one could argue the most
important appliance in the house. So a multi-functional dining area was really important
for us. I knew I wanted somewhere to entertain six to eight guests in the evening or for lunch
so we created this banquette area in the window and we get to enjoy all year round all the
wonderful seasons that London has to offer us as we look over the communal gardens. This was one of
these marble slabs that we found on our day out at the marble yard. Again I didn't know where it was
going to be used at the time of purchasing it but it has worked perfectly in the scheme for here.
This was designed with the dogs in mind also so it's bespoke upholstery by my company and we've
actually lined this with incontinent sheets so if the dogs do have any accidents or friends spill
their wine the liquids aren't being absorbed into the structure and the bones of the banquette
and can be cleaned at surface level by a professional cleaner. For me I love sitting
here on my laptop responding to my emails and watching the world go by. So the lighting and
window treatment controls were equally important in this space. I wanted to be able to create a
space that felt inviting both day and night. Blinds are automated to come down at dusk and
we have our blackout blind treatments that can be brought down when we're enjoying a movie in the
early evening during the summer months and we want to avoid the glare. Taking you through into the
living area again really designed with dogs in mind so it's an antique Persian rug on the floor
it has stood the test of time for many many years and has continued to do so with our dogs really
really hard wearing and easy to clean. The sofa again a custom design from our studio same
treatment as we had on the banquette it has been lined with the incontinence sheets in case the
dogs have any accidents. The dogs haven't been having the accidents however the guests have
and we wanted something just large and oversized that was inviting that we could lay out, enjoy
time with the dogs, watch tv in front of the fire and just unwind after a busy day in the office.
Again fireplace a marble surround this is one of the marbles that we found on that expensive day
out. I wanted something just elegant and simple. I've matched all the details of the opening for
the tv with the weight of the fireplace just to balance it. There was no chimney in the apartment
when I purchased it so this is actually a bioethanol fire so no exhaust or no flue is
needed for this fire and it gives out an awful lot of heat and I am a bit hot now doing this tour.
Lighting is a real passion of mine and it was really important to get the lighting right in
the space. Almost every light that you see is on its own circuit and can be controlled individually
this is a 1950s 1960s Italian Mirana chandelier that I picked up from one of our antique dealers
it originated from a hotel in Italy. We have all of the lighting that has been integrated into the
shelves that flank the chimney breast. We have recessed lighting at the front and up lights at
the back but then we've also lit the shelves at the front with some recessed down lights so that
the front edges of everything on the shelf are also lit as opposed to just everything at the
back of the unit. We haven't dressed the shelves as a traditional library you have your typical
coffee table books and accessories and trinkets and knickknacks that we have picked up on our
on our travels as well as photos and then I have utilized the the shelves closer to the dining room
as a bar area. I think when people visit the space for the first time or the 10th time they see the
space and they immediately feel relaxed in in the hope that they are about to have a drink served up
to them. More often or not they have to make the drink themselves these days but I think that really
works well and then the swivel chair from a London design company works really well whether
you're engaging with people in the sofa or you're engaging with people sitting in the dining area
or just unwinding talking to somebody cooking in the kitchen it works really well and is very
practical and helps to connect the three different areas. Before I show you the rest of the apartment
let's talk about the second most controversial piece in the space. I'm the first most controversial
just for clarity but this piece of art was a filler piece that we found last minute for the
it wasn't an intentional find it was completely accidental and ran out of budget so found
something unique that worked with the color palette of the room in Menorca through a dealer a friend
of ours and it gets a lot of hate online. I don't care I love it but the lighting is the most
important part. I think if you're going to invest into your interiors and into your art make sure
you light it correctly. You'll see here and in the kitchen and in the bedroom we're using art lights
from TM Lighting and they're a consistent product in all of our projects because they do such an
incredible job at lighting your art. So maybe as I take you through to the bedroom now is the best
time to show you the guest wc. It was designed to conceal the door and to make it look like there
wasn't the guest wc just off of the entrance hallway. It's small but we've made the best
out of the space. We focus on lighting for the art, decorative lighting with the pendant beside
the vanity and then using a small marble vanity wall hanging and we've gone for a dark stone on
the floors and the walls with some nice metal trim details above and below the access panel
for maintenance of the toilet. So welcome to my boudoir and I don't get to say that often enough.
Small but perfectly formed a bit like myself. This is a north facing room so color and getting it
right was really important. I didn't want the space to feel cold so I've used warmer pigments
and tones on the paint. We've color drenched it in the same color, skirtings, architraves, walls,
ceilings, cornices. I really don't care about the view onto a London street so I had no problem
unlike a lot of people online in putting my headboard in front of the window. It allowed
me the opportunity to have more storage, a view over the television so on the rare occasions I
do get to have a lie-in I can enjoy it without having a crit in my neck. Lighting was really
important so we haven't used any down lights in the space. We have a decorative contemporary
light fixture from Tom Faulkner that's giving light in three different directions. We've got
the reading lights, we've got PIRs underneath the bedside lockers that come on at night time when you
step onto the the rug so that you can get to the bathroom if you need to without turning all of
the lights on and then they go off again 30 seconds later. Really heavy drapery and these are lined
with material that helps dampen the acoustics from a London street. I wouldn't know I was in London
when the curtains are closed and I get a perfectly quiet environment to sleep in. Storage, again we've
connected the spaces with similar stains. There are actually three stains in the joinery in the wardrobe.
We've got the mid stain on the front face, we've got the darker stain for the body of the carcass
and we've got the lighter stain on the fronts of the drawers and it gives it a nice depth and
variety to the the grain that comes through from the wood. So this is my favourite piece in the house
if there was a fire it's the one thing I'd be carrying out the door potentially with the dogs
but hopefully they'll be following behind rather than being carried out the door. Again corrected
it with the art light. It's a vanity table for the hair dryer and sunglasses. Some of the live
finishes and the details so the live metals on the the door hardware and again consistency
in the finishes from the light switches to the door handles to the trims that you will see
in the floor where you have transitions between wooden floor and tile surfaces.
So welcome to the last room of the house, the ensuite. Storage was really important so ample
storage for towels, your laundry baskets, really deep storage for your toiletries. I've used a real
limestone for the counter surface here and then a decorative paint finish on the wall and the
ceilings done to complement the large format ceramic tiles that are in the shower and on the
floor. Again consistency in the metal finishes for the the sink, the flush plates, the shower or the
towel rails rather and the shower controls. Thank you for visiting Luxury Home Show it has been an
absolute pleasure showing you around my London pedestrian today. If you liked what you saw and
you want to find out more all the information will be in the caption below. See you again soon.
Hi Luxury Home Show, I'm Caroline and I'm Felix. Together we run Zulufish. We specialise in luxury,
interior design, architectural design and design and build. Welcome to our family home in West London.
