McLaren F1 Team Driver Oscar Piastri Interviews the McLaren F1 Marketing Team

I'm so becoming a journalist later. Today, I'm taking the driver's seat off the track. I'll be the one asking the questions instead of answering them. Let's head around the McLaren Technology Centre and meet some of the amazing people behind the scenes and hear more about what they do. I can see Cass coming in. Let's ask him some questions. Cass, come here. I'm good, how are you? Good, I've got some questions for you. What's your name and what do you do at McLaren? Cass, what's your name? My name is Cass and I am a videographer and a photographer here at McLaren. Okay, very good. Do you use Dropbox Replay in your everyday life? Oh yeah, absolutely. We use Dropbox as a sharing tool and we also use Replay as a feedback tool. If you could describe the McLaren F1 team in one word that is not papaya, what would it be? I would say champions. Yeah, purely just because the way McLaren as a team carry themselves. I feel like we have this winner's mindset. I'd say champions. Okay, I like that word Cass, I like it a lot. How do you decide which moments from a race weekend fans want to see? A big part of our job at track is to kind of tell the story of a race week. And so I think whatever is sort of happening at track, we kind of aim to capture the sort of best moments of that. We just kind of collectively as a team decide what we want to sort of put out there into the world of social media. Do you read the thousands of comments and then just make content from that? Yeah, pretty much. Okay, cool. Thanks Cass. Thank you very much. Thank you for having me. We've got our next guest. Lindsay, I've got some questions for you. Firstly, what's your name and what do you do at McLaren? My name is Lindsay and I'm a senior manager in the partnerships team here at McLaren. Okay, thank you very much. How do you use Dropbox Dash in your day-to-day life? It's the easiest way for me to find those in one place. Thank you. If you could describe the McLaren F1 team in one word that is not papaya, what would it be? Passionate. Okay, I like it. Short and simple. Thank you, Lindsay. You're very welcome. Thanks. I've got some questions for you. What's your name and what do you do at McLaren? My name is John Drakes. I'm a director of brand and strategy. So I make sure that our brand's really strong, our fans are engaged and our partners get what they need from our relationship. Okay, very good. I have some more questions for you if you have the time. How do you use Dropbox Dash at work? My teams use Dropbox Dash extensively. So our teams have to plan campaigns. They need to find information really fast. They need to pull insight on our fans or previous campaigns. Dash helps them do that seamlessly and quickly when we're working faster. How do you start to create an idea that fans will engage with? Well, it starts with the insight about our audience. You have to start an idea from what you know about the fans. So we have to search all of that research, understand what they're going to engage with and then apply that. We hand it over to our creative teams and those guys turn that data into something that really resonates with fans. Okay, I like that. Thank you for your time. Thanks, Oscar. Thank you.