Satya Nadella on AI’s Business Revolution: What Happens to SaaS, OpenAI, and Microsoft?
5 Video Views·Mar 21, 2026
0:00) Jason and Sacks welcome Microsoft CEO Satya Nadella
(1:31) Future of AI copilots and agents, impact on white collar work
(8:01) How Microsoft has scaled revenue and profits with flat headcount
(10:50) The extreme competition in AI: Microsoft, xAI, Google, OpenAI, Anthropic
(12:39) Views on diffusion, how the US tech stack can win globally
(19:59) OpenAI deal, owning the IP, thoughts on open-source winning AI, Microsoft's AI stack, do they need a foundation model?
(26:08) What enterprise software adoption looks like in the age of AI
AI Generated·May contain errors
All right, everybody.
We're thrilled to have the one, the only Satya Nadella here,
the third CEO of Microsoft for a impromptu fireside chat
with David Sachs, our czar of AI and crypto.
Satya, third CEO of Microsoft, born in India.
What an incredible story.
Came here right after college and you had a little
round trip to pick up your wife in your book
to bring her here.
Tell everybody briefly how that occurred.
Well, you know, so that's a great story of the labyrinth
that is the immigration policies of the United States,
I think.
My wife and I went to college together in India.
I came here for grad school.
We then got married.
I got my green card.
And she couldn't come join because we got married.
So the story goes, basically,
I had to give up my green card.
So the funny thing is I went to the American embassy
in Delhi and I said, where's the line
to give up my green card?
And they said, there is no such line.
That would be a crazy thing to do in the 90s.
So it was a strange thing to give up your green card,
get an H1 so that she could join, but it all worked out.
So, you know, it's a long lost memory,
but it was a way to work around it.
I wanted to ask you, having launched a co-pilot
first with GitHub, then having a co-pilot on the desktop,
you made a very bold move for Microsoft
to put that in the Windows product,
which I use every day, on the desktop.
But you did that before it really could recognize
the file system and interact with applications.
Got a little bit of a lukewarm reception,
but now you've been doubling down, doubling down.
And there seems to be, in my estimation,
three modalities for the knowledge workers.
Elon's building an XAI, what they're calling
a human emulator, if you saw that leak this week, yeah?
Where they're just building employees
and just putting them into their chat rooms and email.
Then you have, Claude came out with CoWork this week.
Incredibly powerful, people are kind of
losing their minds over it.
I've been playing with it for the last 40 hours.
Truly impressive.
What's your vision for Microsoft
and how knowledge workers will actually put this to use?
Because there seems to be a gap between
playing around with chat TBT
and getting some interesting results
and getting business results.
Yeah, so I think one of the most, perhaps,
illustrative examples of trying to understand
these various form factors is looking at coding,
which is obviously a form of knowledge work
or probably the best example of knowledge work.
And if you think about the journey coding has been,
it started with essentially the NextEdit Suggest.
That was the first time, in fact, my own belief
in this entire generation of tech
really sort of got formulated when I started seeing,
I think there's a codex model back in the day,
it was pre-GPT-3.5.
That's when NextEdit Suggestions started working
with some real accuracy.
Then we went to chat, then we went to actions,
and now to full autonomous agents.
And then the autonomous agents can be both foreground,
background, in the cloud, or local.
So that's all the form factors that exist today
when you're coding.
And interestingly enough, if you look at it,
you use all of them.
It's not like there's only one form factor.
So that's, I think, probably one of the other lessons.
So for example, when I'm in a CLI,
I can go a foreground agent, background agent,
and then just literally go edit in VS Code right there,
all happening in parallel.
So that sort of shows how these form factors even compose.
So then you bring that to knowledge work, to your point.
We started with chat.
Chat with reasoning sort of goes beyond
just request-response, because you now have
that chain of thought where you can see it work.
Now they're actions, essentially either through computer use
or through basically skills and agent calls
so you can do actions.
So that's kind of the state of the copilot today.
Now, there is a way to think about
the theory of the mind evolution, right?
Because you need, if you remember,
Jobs had the best line, I would say,
for PCs or computers was to say,
it's a bicycle for the mind.
Bill had a line which I liked as well,
which was, it's information at your fingertips.
We kind of need now a new concept metaphor
for how we use computers in the AI age.
Do you have one?
And the one I like actually came from the CEO of Notion,
which I like, you know, that manager of-
Incredible product.
Yeah.
You haven't bought it yet.
Yeah, I bought that.
But it's both management of, you know,
basically a manager of infinite minds.
That's a nice way to think about it, right?
When you sort of really look at all the agents
that you are working with,
you kind of need to understand what I,
in fact, the other term I like is
we macro delegate and micro steal.
In fact, you kind of need that.
In coding, you kind of have it, right?
So you do a macro delegation,
and then I can in parallel give it instructions
while it is doing work.
So that's sort of the state even today of copilot
or what have you.
You bring up a little bit of one of the form factors
I'm very excited about,
and you'll see us even in the next week even do things,
is while I'm sitting in GitHub copilot,
it's not as if software developers sit in isolation, right?
It's not like the only thing I work on is my repo.
I attend meetings.
I write specs or others have written specs
that I'm implementing.
I need to have my repo be consistent with that.
So that means using your straightforward MCP server
or a skill I want to be able to call into my work IQ,
which is the copilot, bring that in.
That's the type of composition of knowledge work
that will happen.
Same thing with security.
Say you're a security professional.
You have lots of logs.
How do you sort of really analyze them?
You drop them into a file system,
then write code on top of it,
create a dashboard, what have you.
Those are the types of knowledge work that we can enable.
Then I think you bring up one more thing,
which is can you create, quote unquote,
digital employees, digital co-workers, or what have you.
And it's all about credentials, right?
So today you could, like you can literally assign-
Are you working on that as well?
Yeah.
So in fact, we introduced something called Agent 365
as a way to give identities,
in fact, extending the identities we have for humans today
and the endpoint protection we have
for their compute devices to agents.
So you might clone me working in the HR department
or working in the marketing department
and have a virtual version of me inside of office.
That's correct.
So there are two sort of modalities there.
One is you give every knowledge worker infinite minds.
That's kind of one.
And then you create even infinite minds
independent of your identity
because the identity is one of the key things
you got to get right, even for it to work, right?
So for-
Permissions and decision-making.
Permissions, decision-making,
and like one of the key things is who did what to whom
is sort of the most important query in an organization,
right?
At the end of the day,
the organization needs to understand what work got done
and what's the provenance of that work
and how do you trace it back, right?
So therefore you kind of want either-
If it's a human with a lot of agents,
then it's really macro-delegation, micro-steering
by the human whose identity was passed on.
So it's delegation versus a separate identity.
And that was done by a level of management,
then product management that you've eliminated,
that Alphabet's eliminated.
Meta has started to eliminate in their organization
four years ago.
You had the same number of employees
you have at Microsoft now,
but you put a $90 billion onto the top line
of the revenue in that time
and you doubled your income during that time.
So how did that happen?
Is that automation of those jobs?
Is it you were a little bit overstaffed?
Unpack-
It's actually, you're pulling on a very interesting thread,
which is at some level,
what's the big structural change that needs to happen?
In fact, I would say this is probably the biggest change
in knowledge work since PCs.
I mean, I always think about
how did work happen pre-PCs, right?
I mean, think about a multinational company like ours
trying to do a forecast, right?
Faxes went around, inter-office memos got sent,
and then you kind of created a forecast.
Then suddenly, you know, PCs became standard issue.
You put an Excel spreadsheet,
put some numbers, sent it in email,
everybody entered numbers and you had a forecast.
So the work, the work artifact,
and the workflow all changed.
That's what's happening.
So for example, I'll give you at LinkedIn,
we used to have product managers,
we had designers, we had front-end engineers,
and then we had back-end engineers and so on.
So what we did is we sort of took those first four roles
and combined them.
In fact, increased scope and said,
they're all full-stack builders.
So I like that because that's a structural change
that allows for us to increase the change,
both the work and the workflow between these functions.
And I would assume the velocity
because you don't have four people communicating
and that throughput of ideas,
it's just one person and vibe coding.
Exactly, and there's a new workflow.
So at the same time, as you can imagine,
if to build an AI product today,
there's a complete new workflow, right?
And it starts with evals, right?
So basically there's this eval to science,
to infrastructure, and so evals are done
by these full-stack builders and what have you,
and product managers in the new form.
The infrastructure is built by the systems engineers
at the back end because they support the science
that supports the product.
So in some sense, there's a new loop
and you have to structurally change.
And so a lot of what is happening inside of tech
is that change, which is, I think,
going to be pretty massive.
And at the same time, a company like ours,
I have to do everything.
It's not like I can just so go live in the future.
I have to make sure we're doing a fantastic job
of doing hot patching on Windows is done with quality
while at the same time building the evals
that are improving co-pilot quality, right?
And so both of those have to be first class.
I assume this is the most challenging moment of your career
because Microsoft was so dominant,
duopoly in some spaces,
but you really weren't up against the competition level
you're up against now.
I was talking to Elon and he was sort of saying,
well, building cars was pretty easy
because I was up against the legacy car makers.
And now I'm up against,
just look at the set you're up against.
Yeah, it's a pretty intense time.
I mean, so the way I always think is it's always helpful
when you have a complete new set of competitors
every decade, because that keeps you fit.
If you think about it, I joined Microsoft in 92
when I had Novell as the big existential competitor we had.
And here we are in 2026 and you're absolutely right.
It's a pretty intense time.
I'm glad there's the competition.
It's quite honestly at the end of the day,
when I look at it, right,
as a percentage of GDP five years from now,
where will tech be, right?
It will be higher.
So we are blessed to be in this industry.
It's a lot of intense competition,
but it's not so zero sum as some people make it out.
High is getting much bigger.
Much more, the TAM and the,
just the impact of this tech is going to be so massive.
The question then, of course, is what is,
like I always go back to what's the brand identity
Microsoft has, brand permission we have,
what do customers expect from us?
It's sometimes we kind of overthink somehow
that every customer wants the same thing
from all of the competitors.
And finding that out, right,
it's kind of a different take on the Peter Thiel thing,
which is you've got to avoid competition
by really understanding what customers really want from you
versus thinking everybody's a competitor.
David?
Yeah, so there are a lot of heads of state here,
obviously at Davos, as well as CEOs of Fortune 500 companies.
And I think you got asked a question last night
at the dinner about how they should think about AI
and how to be successful.
And I recall that you used the word diffusion.
And I was wondering if you could expand on those remarks
because that really resonated
with some of the policy work I've been doing.
No, absolutely.
In fact, what you all have been doing to make sure
in this context of the American tech stack
is broadly used around the world
and is trusted around the world.
Because I think, when I look back, David,
to me, at the end of the day,
you create the technology,
but really the benefits come only by intense use.
In fact, one of my favorite studies
has always been this work that an economist,
I think out of Dartmouth, did.
His name is Diego Komen,
where he studied basically what happened
during the Industrial Revolution.
How did countries get ahead?
And the simple sort of takeaway from that was
any country that brought the latest technology
into their country
and then did value-add technology on top of it.
So it's like, don't reinvent the wheel,
bring the latest, and then build on top of it.
That's, to me, what happens when you have diffusion.
So especially with general-purpose technology like AI,
it needs to spread.
Like right in our own country in the United States,
we now need, we have the tech.
The question is, is it being used in healthcare?
Is it being used in financial services?
Is it being used in every sector of the economy
by large businesses, small businesses, public sector?
So to me, unless and until we see
that diffusion and intense use,
we're not gonna have the success.
And so that's the phase we are in.
It's diffusing faster.
And so some of the work, policy work you have done,
and in general, the good news here
is the technology is there.
The rails around cloud and mobile that were laid out
make it possible for this thing to spread, right?
It's not impossible to get the tokens.
The question is, what are the use cases,
and how do you manage the change in all of that?
Like one of the questions, at least in Davos,
is it's one thing for the West and the developed nations,
what about the Global South?
I think Global South has a huge opportunity to,
quite frankly, because to me,
let's say 40%, 50% of the GDP
of most Global South countries is public sector.
So just imagine this tech making a difference
in how the governments really parlay the taxpayer money
into services for citizens.
And if there's efficiency gains,
that's probably a couple of points
of GDP growth right there.
And so I'm very optimistic that there's gonna be a pull,
and that we should, as the United States,
given the technology stack we have,
in Europe, in Asia, in South America, in Africa,
and everywhere else, get it to be broadly deployed.
One of the questions I get asked a lot about the AI race
is how do you know if you're winning,
or how do you know if the United States
is ahead of its global competitors?
And the answer I give is market share.
If we look around the world in five years,
and we see that American companies,
American technology has, say, 80% market share,
it means we did a good job.
If we look around the world in five years,
and see that it's, say, Chinese chips and Chinese models
that are being used all over the world,
well, it means we probably lost.
So, you know, ultimately, usage is,
the proof of the pudding is in the eating of it.
I mean, in this case, the way that you know
that you're succeeding is through market shares,
through usage.
And I would agree with that,
but David, since you even worked at Microsoft
for a few years,
one of the things that I'm very grounded on
is always that Bill Gates line of a platform, right?
So one of the things that I always think about
is it's market share, but it's also ecosystem effects, right?
See, what the United States always has done
is not just about our market share,
or even the revenues to U.S. companies.
In fact, one of the things I learned at Microsoft
is whenever I did a country visit,
the data I would first study is in,
let's say, in the UK or in Switzerland or what have you,
is what is the total employment created in Switzerland
in our channel?
That used to be, like, the number one thing
in our country reports, right?
And the total number of-
How would that be, like, the number of IT workers,
the number of- IT workers, exactly.
We used to have office workers.
So channel partners, ISVs,
so the number of ISVs who were there.
So we used to have a complete marker
of how did the ecosystem around the platform get built,
one country at a time.
And that is what the United States has always done.
In fact, the U.S. tech stack, including in China,
got built because others built around our tech stack.
The same thing is going to happen.
So that's why I think the work you're doing around diffusion
is about really increasing the size of the pie,
the trust in the platform,
so that there is true economic opportunity, quite frankly.
Well, you're right.
And I remember, actually, you brought back some memories
from this is about a decade ago
when my company Yammer was acquired by Microsoft.
We were part of the SharePoint group.
And I remember that the product managers there
were very proud of the fact that the revenue
from the SharePoint ecosystem, meaning non-Microsoft,
the consulting community, the implementers
who would go into companies and implement SharePoint,
I think their revenue was something like seven times greater
than Microsoft's own software revenue.
And I think- In aggregate.
In aggregate.
And I think Bill had a line about
you're not an ecosystem or a platform
until the revenue on top of your platform
is some factor of your own revenue.
That's right.
And I think what's really important about this
is when we talk about diffusion
and obviously we want the United States
to have this leading position,
it doesn't mean it's bad for the rest of the world
because they're able to build on top of those platforms
and create even more value.
100%.
In fact, that's sort of the most important point, right?
So this is not about American tech
and revenues to the United States.
It's actually creating opportunity
using a new platform everywhere.
And in fact, I remember I worked on our database products
in the 90s with SAP.
In fact, the combination of SQL Server and R3
were successful on both sides.
There's a lot talked about Intel and Microsoft,
but one of the other things that I grew up in,
which has sort of been foundational
in how I look at the world,
is what we did with a European software company
that is still a giant.
And so who knows what the next big AI app will be
and where and what will happen.
But I sort of go in with the attitude
that there will be tech companies,
maybe even top five tech companies
that could emerge everywhere
with even the American tech stack.
You have done some amazing acquisitions
and you're quite a deal maker
on top of being a technologist.
It's probably the least reported aspect
of your spectacular tenure
and the massive growth you've had.
But you did a deal with OpenAI
and probably one of the most savvy
slash controversial deal makers of all time, Sam Altman.
That deal was looked at as
you're set up to get a windfall in cash,
which you don't need as Microsoft.
Always nice, I'm guessing, if they IPO.
But did you create potentially,
and this was the criticism of it,
an ultimate competitor to Microsoft?
And how do you think about that?
And how can Microsoft, which missed,
Steve Ballmer's biggest regret,
missing the mobile revolution,
how can you not have a Gemini, an XAI,
a Claude that is your own?
Or in your mind, do you have that
because you have the source code of OpenAI?
Yeah, I think that's right.
So when people say, where's your foundation model?
I mean, at the end of the day, we do have the IP.
But that said, I think you bring up
a couple of different things.
One is, to us, the most important thing
when I look at what is Microsoft's strategy today,
one is we want to build token factories.
So our biggest business today is our Azure business.
And the Azure business, the TAM,
given what's going to happen, is so huge
that we now need to be fantastic
at building these token factories.
And that means a heterogeneous fleet of infrastructure
and that every hyperscaler is always done,
which is use software to make maximum use of it
and for TCO and utilization.
So that's one side of it.
Then there's the app server business,
which is everybody, you talked about,
if everyone's going to be building agents,
have infinite minds, have these RL gems,
have evals, what have you, there's an entire,
just like every platform has had an app server,
this one has an app server.
That's what we're doing with Foundry and what have you.
So there's an app server business.
In that app server, one of the things
that structurally now is pretty clear
is anyone building any application or any company
is going to use not one model, but all the models.
Why would I not?
Which is, in fact, I will orchestrate for any given task,
even multiple models.
There's this one nice thing that we came out
in our healthcare practice called the decision orchestrator.
What it proves is that by assigning roles,
so investigator, data analyst, domain expert,
just giving even prompted roles to models
and then orchestrating them gives better results
than any one single frontier model.
Am I right to read into that then
that you're bullish on the open source models
and think large language models
will largely be commoditized
and that's not where the value will accrue?
In fact, the way I think about it is that,
just like what happened-
Tim Cook in Apple thinks that too, by the way.
By the way, the way, you think about what happened
in the database market, right?
You know, I used to be like,
oh, everything is just a SQL database,
until it was not, right?
There was, I mean, think about it then.
Dock databases, there is no SQL databases,
the proliferation of databases, right?
Who would have thought that the database market
would have such a richness to it?
Or that it could ever be open source.
That was mind-blowing.
Yes, you do.
I mean, talk about Postgres
or what has happened even with Mongo, which is open,
but there are even companies that have backed it.
So to me, that's what's going to happen.
To me, a model is like the database market.
It's got its own differences,
but I sort of somehow think that
there are definitely going to be frontier models
that are closed source.
You know, there are going to be open source models
that are going to be frontier class.
In fact, if anything, I think in this next year,
what will be probably a big part of the discussion is,
what's the future of a firm?
A firm should be able to take the tacit knowledge it has
and embed it inside a weights,
in a model that they control, right?
So when somebody asks me how many models should be there,
I'll say as many models as firms in the world, right?
That's sort of an extreme way.
Because to me, that's how I think
this knowledge economy becomes an AI economy.
Are you secretly, and you can say it here
since we're on all in,
working on an LLM to exist on the Windows desktop?
Because that, you are.
We do have it.
Like today, there's a five silica model,
which is completely resident using NPUs
and of course using GPUs.
In fact, the largest installation of high power.
In fact, it's one of the fascinating,
the workstation is back.
I'm one of the most excited.
If you went to CES.
Which is great.
For Microsoft, because you have a nice desktop business.
Oh, absolutely.
And so we, and in fact, we think that that form factor,
especially, I mean, I always say this,
which is, you know, I started my career on a command line.
Who knows?
I may just end it in a command line.
But you started at Sun,
which was the original five, $10,000 workstation.
Do you see a time where you'll be meeting
with your customers here
and advocating a 10, $20,000 desktop machine
that has an LLM and the hardware and chipset?
You can put a DGX card
and you can have just a fantastic machine
and the models.
And by the way, we are one architecture tweak away
from even having some kind
of a distributed model architecture, right?
Even an MOE architecture that knows
how to really distribute itself, right?
That's the type of breakthrough
that can completely change what hybrid AI may look like.
But we're absolutely committed
and focused on making the PC a great place
for local models and local models
that then do even a lot of the prompt processing
and call into the cloud, right?
So there's a whole lot of work that can happen
and that's sort of definitely something that's underway.
Yeah, I think that the cloud co-work
has kind of shown the power
of tapping into the local file drive
and be able to use that.
That brings up another point.
You got me thinking about Yammer.
And for people who don't know,
you know, Yammer's claim to fame,
this is about 15 years ago,
was that it pioneered a lot of,
well, it used a lot of consumer growth tactics
to attack enterprise software.
I'm wondering, as you think about enterprise adoption of AI,
how do you think it's gonna spread over the next year?
It feels like we're at sort of a critical point.
Do you think it's gonna be top down?
Is it gonna come from the CEO directing a team,
giving them a strategic transformation project
and they're gonna do an RFP?
Or do you think it's gonna spread bottom up
in the enterprise through AI native employees
who are adaptable,
who are using the tools in their own lives,
and they start to bring these things to work
and start accomplishing amazing things?
Yeah, no, I think, you know, like all things, David,
I think it's both the top down, bottom up, right?
The reason I say that top down is
if I look at the ROI of applying AI in customer service
or in supply chain or in HR self-service,
those are the easy projects
where IT and CXOs can make calls
and that's where you're seeing the first drop
of real AI adoption.
But the bottom up is what ultimately will happen, right?
I mean, even with the PCs, in fact,
if you think back at it, the lawyers brought Word in
and then Finance brought Excel in
and then email came and then it became standard issue.
That's what's happening right now.
So for example, these agents,
when I sort of talk about everybody's building agents,
they're figuring out a way to go create these things
that are changing workflow
and removing drudgery in their work, right?
That's sort of the beginning
of what is a bottom up transformation.
In fact, the thing that I'm most excited about
is this bottom up change.
Even at Microsoft, for example,
we manage something like 500 odd fiber operators
around the world in Azure today.
And by the way, I had not myself realized it,
a lot of it, you know, it's called DevOps,
but it's a physical asset.
Things get cut.
And when you sort of say DevOps,
that means you literally are emailing people
and saying, hey, what happened to that fiber cut?
How do we repair it?
So there's a lot of back and forth.
So this network, the person who runs our global network,
basically has built, to your point about these persons,
they're just digital employees, essentially,
that are doing all of that DevOps.
And so that's, and there's a completely bottoms up
where you see the tools.
It's kind of like, hey, I have the new way to build agents.
It's there.
I'm gonna use it to create levels of automation
that remove drudgery, improve efficiency, improve quality.
And that ultimately is a skilling thing,
which is sort of the big issue, which is,
and skilling is not mystical.
It's just by doing, right?
So it's not like I go to a class per se.
It's like the diffusion of the tools and using the tools.
And that I think is what's really going to be happening.
And we're in a very interesting moment.
Empowering an existing employee with these tools
is so much easier than hiring and mentoring
and bringing up the next generation.
So it feels like we're in a little bit
of an indigestion moment.
At Microsoft, do you think, who's gonna have my job
in 30 or 40 years if the company stays the same size?
Because given your technology first approach,
there's really no reason to ever add
another Microsoft employee at the pace this is going.
And you haven't for four years,
so how, you may have swapped some in and out
and changed the texture of it,
so how do you think about maybe this next generation,
what advice would you have for these college graduates
who maybe don't have an offer from Microsoft right now
and you used to spend a lot of time on that,
building that group,
but maybe you don't have that luxury now.
Do you think about it ever?
It's a great question.
There's a little bit of a debate,
what happens to early in career
and how is college recruiting?
I still am a big believer in college recruiting
because at the end of the day,
this is going to change the curve
by which anyone can pick up proficiency
in a code base, let's just say.
It takes sort of just regular CS hiring.
What has changed is perhaps
for someone who comes in new into a team
and to be able to ramp up
thanks to all of the markdowns,
the skills, the fact that I can go ask the agent.
I mean, think about it, right?
It's like having an unbelievable mentor
who is getting you onboarded onto a code base faster.
So in some sense, the productivity curve
of a college hire is going to be much steeper
than it ever before.
So I think there might be a difference.
In fact, one of the things we're experimenting with
is a different type of apprenticeship, right?
Which is you take somebody who is an IC senior dev,
have like a cohort of college hires working with them
because it's a new way of working.
It's like, I remember like everybody who joined Microsoft
would say, go, how did, you know, whatever,
a Cutler implement Malik or what have you, right?
He would go try to read his code
to understand what great craftsmanship looks like.
Nowadays, I think that great craftsmanship
comes by looking at even how the 10X, 100X engineers
use AI to build great quality products.
And that is what these new college grads will learn
and learn faster.
And so that's a beneficial thing for a company like ours.
Because at the end of the day, you know,
until we saw longevity or something,
we need people to come into the workforce,
be successful at Microsoft.
So we are very committed,
but we are also making sure that the scopes of the jobs
make sense for what the aspirations of people
are going to be, both who are currently in the workforce
and people who are entering the workforce.
Okay, on that note, Satya Nadella.
Thank you so much.

