In This Video: marketing content-creation workflows with AI on the newly-upgraded Dreamina platform. Best for you if you're a small (physical) business, ecommerce business, or you post on social media and/or require product mockups - we'll cover all of those workflows, but done with AI. Hope y'all find it useful!
CHAPTERS: 0:00 The New Marketing Paradigm 1:20 The Dreamina Platform 2:00 Creating Marketing Visuals for Your Business With AI 3:30 Marketing Visuals from Reference Image With AI 4:40 Demo 3 - Creating Marketing Visuals 5:40 Using AI for Your eCommerce Business 7:40 AI Ad Results 8:05 Creating Marketing Variants With AI 10:00 Creating Social Media Content With AI 12:20 The Dreamina Workflow 12:53 Other Features 13:30 The Major Seedream 4.5 Updates 16:45 Accessing Dreamina
------------------- Clips channel @jonlawclips
I do NOT sell any products of my own. Watch out for scams.
Most of you guys own a business or you're involved in something that requires design.
Maybe your cafe needs a festive menu, your company wants team building materials,
or just your family deserves some nice custom cards.
But you have a tight budget, you probably aren't an expert in Photoshop,
and you probably have limited design experience or you wouldn't be watching this video.
But what if I told you that one person plus AI can be an entire design team,
that you can generate commercial, professional, polished, 4k marketing materials for your
business, your job, or for personal usage in seconds with zero prior experience.
So that's the world we live in and that is what this video is about.
I want to walk you through the DreaminUp platform.
And they just upgraded to the Seadream 4.5 model.
These models are so incredibly good nowadays.
They just feel like magic and they keep getting better.
So in this video, I'm going to take you step by step through how to use the DreaminUp platform
and the various AI design features so that by the end of it, whether you work at a job,
you have your own company, or you have a hobby, you can do everything required for it.
Okay guys, so we're within the DreaminUp dashboard here.
This is pretty intuitive.
I'm sure it's something you are fairly used to.
And you can engage with the set of agents here that can create all kinds of visuals,
images, videos, avatars, etc. for you.
So you can talk with natural language right here.
You can select AI video, avatar, or zoom motion.
You can also go into the create tab in the left here and also go under assets
to see what you've created in the past.
So what I want to jump into here is a set of workflows that you can use.
And I want to show you how to use them in DreaminUp based on the situation you may be in.
So for example, if you are a small business owner or you work in design for a larger firm
and you want to go and do complete a set of tasks with AI.
So we're going to walk through those starting with small business media and marketing materials.
And we're just going to jump into it right here.
What I'm going to do is paste this prompt.
And let's say that you own a cafe or a restaurant and you want a modern menu design.
And you have something in mind, right?
You know a little bit of what you want.
And if you're doing this for real, maybe you would paste a word doc that has your food items on it.
But for now, we're just saying, okay, it's going to be coffee and pastries.
And we want this menu made.
Now, previously you would do this in Canva or Photoshop.
It would take 30 minutes to an hour and a half.
So we want to see the quality here within DreaminUp.
And I'm going to keep this on AI image because we want an image.
I'm going to change the model here to 4.5.
And then for the ratio here, we're going to leave that at auto.
And we're going to select 4K right here.
And let's go ahead and hit the arrow.
Okay, so here we are.
We can see the four variants here that were generated for our menu.
And it came up with the name, The Cozy Bean, right, for the shop.
But you can swap that out for whatever name is actually yours.
Now, there's a few tools here.
If you do want to edit, right, you can upscale.
You can go ahead and regenerate.
Or you can edit the prompt that was used to generate it.
And then something that I also want to note here that's important is that, right,
a lot of text-heavy things are normal, right?
Very useful for marketing.
And DreaminUp is great at getting a lot of the little text details right,
which of course you're going to need for commercial-grade marketing work.
Okay, so that was a menu.
But let's say we want a poster for an event coming up.
Also for a cafe or a restaurant.
What we're going to say is create an in-store event poster for a live jazz night at our cafe.
Now, if you ever want anything specific in your generations, right,
you do want to just simply add those as a reference.
So let's go ahead.
We'll search cafe logo.
Let's just imagine this right here.
Let's go with this one.
Let's imagine this was your logo.
So what you would do then is you would keep everything here the same,
but we're just going to upload this image as a reference.
And then we're going to say the image I uploaded is my logo.
So make sure to include it.
Now, again, we're going to keep this on image 4.5 for the model.
We're going to go to Ultra 4K and we'll go ahead and click start.
Okay, and here are those four variants for our poster for the jazz night.
And you can see the reference logo that we uploaded right here, right?
It kept the exact details and just put that into the image.
What I love about this is a little like background.
You can see here that looks like an actual location.
So we can see variant 1, variant 2, variant 3, variant 4.
And again, if you want to swap out any of the details,
that's just the information you want to include in detail.
So now for a final element of the visual workflow here for a small business,
we're going to go ahead with something similar.
So a grand opening invitation for our coffee shop.
What I'm going to do is choose the ratio.
And I want to emphasize that you can do this for any kind of visual that you want.
So let's go ahead and make this vertical.
So 2 by 3 and then we'll go Ultra 4K again.
We'll keep this on AI image and also on 4.5.
And let's go ahead and start.
Okay, here's our grand opening poster.
We can see three of the variants here with this kind of pandering text at the bottom.
And again, just note here, the text is all great, right?
The text looks not like AI did the text.
And again, this is something you would do in Canva that would take an hour
that here we can get done for you in 60 seconds.
So that was focused around a physical small business
and the various marketing materials that you can create there within Dreamina.
And next, I want to focus on a digital business,
let's say an e-commerce business that maybe you've worked for or you started yourself.
And what are the visual requirements and workflows there
that you can directly plug and play into Dreamina?
That's what we're going to jump into now.
Now, first off, one of the big differences, right?
About an e-commerce versus a physical business
often is that the e-commerce business is focused around one product
and maybe a set of products.
And so let's say initially that you want a product poster
and you want to really emphasize the product.
I use the word poster.
You could substitute that with ad, right?
This could be a Google ad, a Facebook ad.
But essentially you want something that advertises or promotes your products.
Now, as with this channel, if you've seen a lot of the videos,
we typically use the word blog for demos.
I don't know why we do that, but that's the trend now.
So I'm going to go ahead here
and then just like you would do for your own product,
you just upload the reference image.
So the product and then say, hey, this is what I want for my ad.
Let's just go ahead and swap out the word poster for ad.
And then right here, I'm going to leave this on auto
and of course go to ultra for and let's go.
Okay, now before we look at the results there,
I want to do the same thing,
but I want to do something with a specific kind of sale
or copy message in mind.
I'm just going to add here as well.
I have uploaded an image of my product.
And so we just want a sale banner that says,
40% off, limited time, could be an ad,
could be a social media post.
And you do want to specify that
so you can go ahead and do this yourself and let's go.
Okay, so here's the image that was generated.
Again, all we gave it was a 1D look at this product.
And what this did essentially is it generated
the kind of 3D model of it
and then placed it in these environments.
And this looks as hyper-realistic as you can get.
So this is the base that you would want to use
for any of those ads,
any of that product photography and so on.
And all you need to generate this
is that single image of your product.
Now we also have the results for the actual ad, right?
So this is like the base image right here.
And then this is, hey, we said,
we want limited time, 40% off.
So we can go ahead and we can see that, right?
Rage titanium, number one, number two, number three.
I think I like this first one here the most,
just with the style and what this looks like.
Okay, but now I want to do something
a little bit different,
which is we're going to continue with this theme.
But this is one, I think,
of the most powerful marketing features
that AI kind of enables.
But what I just did is I downloaded this image right here.
I'm going to pull it in.
And then that big thing is variants, right?
So sure, there's a lot of marketing work
in creating things like posters,
marketing material, social media posts.
But one of the big use cases for AI is just saying,
hey, we want to take something we already have
and change or improve it,
whether that's swapping out the textile,
the format, or swapping between customer demographics
or messaging, whatever it may be,
for any kind of those,
we have some base material
and we want to customize it for some other use case.
AI is amazing at that.
So in this case,
I downloaded this little ad poster right here.
What I'm going to say is convert this
into a website banner format,
maintaining the design style.
We're still at image 4.5, 4K.
And we're keeping this as auto ratio
because what the agent will know to do
is to take this and convert it
into that website banner format.
Let's go ahead and see what that looks like.
And then let's also say,
now convert it into a square Instagram post.
Okay, so here we can see those three variations
that were generated.
We have our website banner format right here.
I think this one right here,
my favorite.
Then we have the square Instagram post,
the 1080 by 1080,
and then the poster as well, right?
So if you have one single medium piece of media
of any sort,
all you do is you link them with the prompt
to get it into all these different formats.
Now I want to shift gears a little bit
to the third kind of cohesive set of workflows.
And this will be focused around social media.
So any kind of business
who wants to create social media posts
and you'll notice that a little bit
of what we've done here thus far
is generating multiple images,
not just one.
Let's double down on that.
And let's say,
generate a five slide Instagram carousel
about the benefits of natural skincare,
each of which has its own benefits,
style, and graphics.
So we're going to go ahead
and go to ultra 4K or image 4.5
and we'll hit start.
Okay, so here are the different carousel slides
that we can see from gentle on skin,
eco-friendly,
and then long-term results.
And of course,
you would want to customize this
with more detailed information
about what you want.
Okay, now next on the social media front,
we're going to go for an Instagram story series,
promoting a product launch.
And we'll say the product
is a luxury skincare product.
Okay, and here we can see
the three slide Instagram story series.
So slide one,
slide two,
slide three,
slide one is coming soon.
Slide two is a little bit about the product
and slide three is the offer.
So the 15% off,
and you can see how these three images work together.
Okay guys, now for this fourth category,
this is going to be professional photography.
And we touched on product photography a little,
but I want to double down upon that idea.
And first let's go ahead here
and search for,
let's say athletic wear.
And we'll go ahead,
we'll take this pretty basic shirt right here.
We'll download this and we'll upload it.
And we're going to say,
generate professional model photos
wearing this athletic wear
in different poses and settings.
And so we essentially want to generate
bulk models here wearing our product.
And then while this is running as well,
we're going to generate lifestyle photography photos
of a headphone product.
Okay, so here's our model on the shirt.
And this is hyper-realistic, right?
This looks like a real person
that does not have that kind of AI look to it as much.
You can see that right here as well.
And right there as well for that image.
And this previously required
actually a full model shoot to get done.
Okay, and here are the results for the headphones.
We have image one, image two, image three, image four.
So some different humans with those headphones.
And these are mock-up ready, right?
This is something you could put on your product page.
Okay, so those are the workflows overall
that I wanted to cover for a variety
of different businesses or business types.
And I'm sure one of those is applicable to you.
Now, again, the overarching workflow here
is just going to be select whether you want AI image
or video or avatar or seem to be a motion limit.
And then just go ahead, describe what you want
or plug in your reference materials.
That's an important part.
Whatever you want, whether it's the business name,
the logo, the color sets, the font set
to be consistent across everything
for your business or project.
Just plug that in right here.
Go ahead, choose a model
and then continue with the generation.
Keep in mind, you can edit that.
And we focus just on AI image,
but there is a lot of work that's being done
on the AI video model, right?
The avatar models.
And with AI video, something that's pretty cool here
that I want to touch on is you can add the first frame
and the last frame, and then it will go ahead essentially
and create that video or fill it in for you.
And that's one option.
Another option is multi-frame
where it's going to merge different images
essentially into a video.
And you can see a little demo
of what that looks like right here
where you start with image one,
then we flow through to image two, and then so on.
So there's lots to explore here
and we'll touch on in a second
how you can go ahead and experiment
with that completely for free.
And the C-Dream 4.5 model specifically
which is the AI engine under the hood of Dreamina
has five major upgrades that I want to share
because they illustrate how AI is improving over time
and also kind of the competitor landscape here
and why this model is as good as it is.
So the first major upgrade
is enhanced dynamic prompt recognition.
That's a mouthful.
And basically C-Dream 4.5
deeply interprets perspective change prompts
to generate more natural kind of vivid results.
Basically AI models used to require
a ton of prompt engineering
for them to actually understand what you want.
And now there's a whole layer of reasoning
that interprets and better understands your prompt
and what you're actually asking.
And so here's an example of that.
I'm going to give Dreamina this prompt
to generate a full shot
from a wide low angle dynamic camera
close to the boots
creating a dramatic perspective futuristic scene.
And with a lot of previous models
this kind of complex perspective prompt
would produce this kind of just weird shot
that didn't kind of look right.
But here's the result.
This is a fantastic kind of low angle image.
The boots are in focus.
The background is detailed
and it feels kind of intentional and artistic
not like an AI
just trying to kind of Frankenstein this thing together.
Now number two is tiny text recognition.
This is a big one
where oftentimes one big indicator
that something is AI
is it can't get text right.
It's blurry or it's misspelled.
And C-Dream 4.5 optimizes the clarity
and accuracy of generated tiny text specifically.
So let's test this as well with a prompt.
So I'll say illustration style poster
with kind of black rounding cute cartoon characters
with this text behind them.
And so here's the result.
It's sharp it makes sense
and it's integrated well.
So that again is a massive boost
if you're creating anything
which just has to look professional
and also just for realism generally.
Okay now the third big upgrade
is character consistency.
That's a massive one
for any kind of branding or storytelling
that you're trying to do.
Where previously with all kinds of AI models
if you have a person or a character
that's generated in one image
and you try to regenerate the exact same thing
it's going to be different.
It's not going to be the same exact thing.
Those little differences just don't work
especially for branding purposes.
So let's jump into Dreamina as well
and take a look at that.
And you can see here as a result
the facial features are perfectly preserved.
The clothing style matches the reference.
So if you need a character or a person
they will look the same
across all the images that are generated.
Okay upgrade number four
is just optimized aesthetics.
A lot of AI models have this characteristic
very high saturation color set
where everything kind of looks just neon
and a little bit unnatural.
This is the kind of aestheticism
that you need and you want from a designer.
So that's a checkmark in my book.
Okay this upgrade is the blur
and kind of a sharpened
kind of a focus aspect of the images.
Depth of field is a big thing
for cinematic grade image quality.
So I'll just show you this one.
Here's the prompt I'm using
and then here's the result we got.
I don't need to describe it.
You can see right that is sharp.
That is focused.
That is selective focus essentially done right.
Okay guys so that all in mind
if you haven't already
while you've been watching this video
if you do want to try Dreamina
as a marketer, a professional
or just a person with hobbies
or for personal projects or for fun
just click the link in the description
that does help support the channel as well.
And Dreamina does offer free daily credits
that are sufficient for creating basic posters.
So it's completely free to try
if you just want to jump to the platform
or create a few posters yourself.
And if you need more credits
or want to do more commercial grade work
they do have a pretty affordable membership.
It's definitely cheaper
than something like Canva Pro
or of course than hiring designers.
Now once again this is powered by Bykins.
So go try it for free.
Let me know what you create.
Again it is completely free
if you just want to hop onto the platform
and give it a test drive.
And so that overall is Dreamina.
I hope you enjoyed the video.
I hope you found it useful
and I hope principally you walked away
with at least one material workflow
or idea for making yourself more productive
or your business more efficient.
If you want more demos
and walkthroughs like this
make sure to subscribe.
And again go hit that link
in the description to try Dreamina.
Thank you all for watching
and I'll see you in the next one.
Bye.