Undercover Boss - S08E04 - Painting with a Twist - 卧底老板
Jul 30, 2026
AI Generated·May contain errors
Video Summary
AI GeneratedRenee Maloney, CFO and co-founder of Painting With A Twist, goes undercover as \"Savannah\" to evaluate her expanding franchise empire. By visiting studios, a supply warehouse, and franchise owners, she assesses operational consistency, employee morale, and supply chain quality to ensure the brand's sustainable growth while identifying systemic corporate improvements.
Tonight on Undercover Boss, Renee Maloney, co-founder of Painting With A Twist,
goes undercover in her own company.
No, I'm gonna go undercover.
It'll work.
While undercover...
This is lovely Savannah.
This Michelangelo of marketing...
This is ridiculous.
...will meet the people who make her masterpiece work.
Calvin, when's lunch?
Lunch is when you finish.
You got it?
Yeah.
Look, here's a whole nother staff for you.
She'll take center stage.
Y'all want to hear a blonde joke?
Yeah!
Okay, so she's in, um, um, I'm nervous.
And what will happen when she discovers her employees
think the company is not so picture perfect?
I'm gonna show you some of my original artwork.
Zebra in there has sold around 3,000 seats already.
Wow.
It's not something that we are compensated for.
Okay.
Are you pretty profitable?
I mean, this is a good business.
You basically had to borrow like $350,000.
Jeez.
Listen, the first six months here,
I think we were gonna close the doors like three times.
Find out next on Undercover Boss.
Headquartered near New Orleans, Louisiana,
Painting with a Twist creates experiences
combining art instruction, wine, and friends
for people looking for a unique outing.
Welcome to Painting with a Twist.
With more than 300 franchise locations,
2,200 employees, and $42 million in annual revenue,
this company's success is a work of art.
Drawing up a prosperous future for this young company
is one woman.
I'm Renee Maloney.
I am the CFO, the co-founder,
and the franchisor of Painting with a Twist.
All you're gonna do is just highlight
your little areas of Texas.
Painting with a Twist is a sip-and-paint studio.
The experience is like you're coming to a party.
There's art, music, and we drink.
We drink and paint.
Painting with a Twist is really not paint by numbers.
It's actually a blank canvas,
but we have a really fun artist,
instructor in the front of the class,
and there's a sense of we're gonna take care of you.
I can walk you through this step-by-step.
So we don't want it to feel like art class.
When we first started,
there was no such thing as sip-and-paint.
Primarily, it was developed as a place for women
to gather, have a glass of wine,
not think about the kids.
But lo and behold, we have date night,
and we have team building,
and we have men come and paint with us.
And then from there, actually an industry was born
called the sip-and-paint industry.
So Painting with a Twist has been
the leading franchise in the industry.
Hey, everybody.
Good morning.
Cathy Deno and I co-founded Painting with a Twist.
I'm Renee.
I'm Cathy.
We fit together.
She's really the creative,
and I'm kind of the kind of boring business numbers.
I met Cathy on the first day of kindergarten
when my youngest child started school.
The teacher says, who wants to be room mom?
So I can do the cupcakes.
I raised my hand.
Well, lo and behold, Cathy raised her hand.
And so we were co-room moms.
Through that process,
we became this dynamic duo of raising money.
So we became friends.
And then, you know, Hurricane Katrina happened.
Cathy's house was flooded.
Everything that we owned in the city was underwater.
And then I said, now what?
Because we don't have any businesses.
And so we just said, let's start a business.
And a friend of ours, who's an artist,
called and said, y'all have to do speed art.
We tested in the back of Cathy's little barn
and the back of her yard,
and people liked it.
Everyone had a great time.
We didn't even drink that day.
I said we had to drink
because that would make it much more fun.
In 2007, we rented this terrible little dumpy building.
By the end of 2008,
we had four locations in New Orleans,
and we decided to franchise.
Today, we have over 300 studios in 36 states.
We have a goal of 100 studios every year,
with the ultimate goal being 700 domestically
and some international growth.
Cheers to our franchise du jour, number 326.
326.
I was raised in New Orleans.
I'm the youngest of three children.
And we were just living the regular, happy,
you know, suburban life.
But it all fell to pieces
when dad fell in love with a babysitter.
And he drove away into the sunset,
and there was mom, you know,
sitting with three kids.
But as a girl, you know, seeing that,
there's an insecurity.
I didn't ever want to be in a position
that I needed someone to take care of me,
or I needed someone to take care of my kids.
So somewhere deep down inside,
I think that's what drives me.
I think she wants to run.
Whiskey, box, over.
At 19 years old, I married Craig Maloney.
I met him when I was 12.
And here we are, 27 years later, with three kids.
Three days ago, I dropped my youngest child off at college.
I am now officially an empty nester.
Going undercover couldn't have happened at a better time.
It's going to move me through into this new chapter.
You ready for what's happening today?
Yeah, it's good. It's all good.
So I'm going undercover to make sure
that our projections of growth are sustainable
and that they're measurable so that you don't implode.
We want to explode, not implode.
What's going to be your back history?
I'm kind of an all-natural, hippy-dippy chick.
So we'll give you weed-smoking teeth.
There you go.
While undercover, I'll be posing as Savannah,
a recently separated woman who's trying to start her life over.
It's good to be in blonde.
I'm going undercover instead of Kathy
because I'm usually behind the desk crunching numbers.
I need to get into our studios
and see the creative side of our industry,
up close and personal,
to make sure we're truly prepared to make our growth goals.
The employees believe that this is a competition reality show.
They have no idea that this is Undercover Boss.
Good.
Hi.
Oh, my God.
No.
I did not even recognize you.
Are you serious?
I'm serious.
I'm going to go undercover.
It'll work.
In the beginning, we were the operations people.
We were on the phone with franchisees,
walking them through the day-to-day operations.
And a system this large growing this fast,
we can't be there.
Bye.
I love y'all.
You can stay here,
but you're going to have to sleep with the dogs downstairs.
I could be cute.
We need to know what's happening out there.
And going undercover is going to show us.
Today, I am in San Antonio, Texas,
and I will be working with an art instructor.
And this is a very busy location.
And I'm hoping to learn what makes this location
so successful.
Hi, I'm Savannah.
Okay, Savannah.
At Painting With A Twist, we make fun art, not fine art.
And I'm hoping to find with this art instructor
that they have that ability to put the people at ease
and provide a great experience every single time.
Hello.
Hi, I'm Savannah.
Nice to meet you, Savannah.
I'm Macy.
Nice to meet you.
So I am an instructor here at Painting With A Twist.
This is pretty much just like Bob Ross Live, pretty much.
We're just going to teach these people
how to paint step-by-step
this beautiful painting that they chose.
Let me show you this little sheet right here.
And it just tells us what colors we have to work with.
Just black, white, and blue.
That is it.
That's like the recipe.
Right, exactly.
And they already have paint and everything they need?
Yes, they're already set up.
They're ready to go.
They're just waiting on us.
Yes, they're ready to rock.
No pressure.
No way.
I'm going to do my part, and then I will hand you the mic
when it's your turn to teach the good old pyramid.
All right.
I'm with you.
Is that too much?
No, I'm going to do what you tell me to do.
All right, all right.
I can do it.
You can do it.
We're going to do it.
I am so scared.
I failed art.
I failed.
They told me to leave class.
And so to be responsible to walk people
through an art experience when I actually
have no idea how to do that, I'm pretty scared.
I am Macy.
I'm going to be instructing you today.
And this is lovely Savannah.
Hi, Savannah.
She's going to be helping me along.
All right.
Well, we got some painting to do.
So we're going to position just a little dot
where we want to place our moon.
One hand on top.
One hand on the side.
And I'm using that skinny edge of my brush
to just bring it on down.
We're going to do the same thing on the left side.
So far, Macy is giving the customer experience
we expect from painting with a twist.
If you ever have a confusing time, don't worry about it.
Keep drinking wine.
They're all chuckling and laughing.
So I got my index finger and my thumb because I'm a loser.
You're not.
You're beautiful.
And she seems to really be able to make them at ease
with just her fun personality.
It is your turn, Savannah.
Boom.
We'll go ahead and move forward and start with the white part.
So we're going to take some white to the left.
How's everybody feeling?
Well, I got up to take over the painting
and it's like crickets.
I mean, it's quiet, dead.
Y'all having fun?
Y'all want to hear a blonde joke?
Yeah.
Okay.
I'm just hoping maybe I can save myself with a joke.
So there was a blonde lady who got on an airplane
and the stewardess said,
ma'am, your ticket is for coach.
You need to move to the back of the classroom.
And I mean, not the classroom, the plane.
Okay.
So she's in.
It's nerve wracking.
There's sweat happening and my palms are wet.
And the stewardess says, well, what did you tell her?
And he said, I told her the front of the airplane
wasn't going to Seattle.
Right now, it's just kind of like...
Okay.
That was a good one.
I loved it.
Yeah.
Okay.
Back to the painting.
Okay.
So we have...
Well, you know, I think the guests feel sorry for me.
And you're just going to position your moon,
trace that with white and fill it in with white.
Where there?
Yeah.
Where the dot was.
And just have fun.
Kick up your energy.
Kick it up like, woo.
Get excited about it.
Pretend like you love it.
Okay.
We're just going to do a little circle right here.
Around the cup.
We're going to fill this circle in with white.
White, yeah.
Macy is trying to make me feel comfortable.
So as you notice, our moon is low.
That is okay.
Everybody's going to be different
because everyone is different.
Oh, you've done this before.
It's my first time.
What?
Is it really?
Yeah.
We got a natural over here.
To get the little baby branches.
So I'm going to switch to a bit of a smaller brush.
She's doing a great job.
She's taking me step by step
through the process of painting a painting.
Compliment.
Ask how they're doing.
I love how everyone did their own thing
and they all look good.
Look at the blue one too.
All right, guys.
Now we're going to take a good old class picture.
One, two, three.
Thank you so much for coming to paint with Savannah and I.
Let's get a round of applause for Savannah.
Macy is the kind of talent that we look for,
for a long time to have as part of our team.
That was painful.
How do you do this every day?
I mean, I love it.
It's great.
You've been doing this for a long time?
Only a year.
Are you in college?
I get my associates in May.
I wanted to get my bachelor's, but it's just more of, you know, how?
Right.
How are you going to pay for that?
Because my parents, they just recently got divorced.
Y'all live far apart or?
Yeah.
I mean, my mom works three jobs, so she's struggling.
And because my dad was like the breadwinner.
And so when he left, he started his new life.
We already has a new fiance.
And then, so my mom's just over there, you know, trying to live and survive.
I wish I could see her more.
So you're like two times a year, maybe.
My dad left with a babysitter.
So I mean, I can feel that.
I mean, I know.
This just happened like two years ago or so now.
Yeah.
So it was on Christmas day.
I mean, that happened.
But he had to start his new life and pay for new things.
So I guess he couldn't afford me anymore.
And so he had to just learn how to deal.
Right.
But you have dad.
Oh, yeah.
Student loans, because I went to university first.
And whew.
Seeing Macy on stage, you would never know what her personal life was like.
You wouldn't know what she's going through.
Really, she could take what life has fed her.
And she could just quit.
And she's not.
Everybody at this job is awesome, too.
So that's already a step up.
I had always hoped that Painting with a Twist would be an escape for our staff,
as well as our customers.
Meeting Macy really helped me understand that that actually is happening.
This is what makes this location so successful.
It's a dream studio.
What problems?
We don't have problems.
No, we just have success.
So I'm in Rockwall, Texas.
And I'm going to be working with a manager in training.
Being here was important to me because I've never been to this location before.
In the beginning, Kathy and I could be there for the initial
training and onboarding of everyone.
But this location, we weren't present for any of it.
And so I'm hoping my team did a good job
portraying what our fundamental goals are in the day-to-day operations of a studio.
And I'm hoping this manager has absorbed that.
Oh, hi.
Hi, I'm Savannah.
Savannah.
Hi, Savannah.
I am Bree.
I'm the manager in training here at this studio.
I'm going to show you around the studio a little bit.
I'm going to introduce you to some of our VIP customers
to know what really drives our business.
You want to treat your customer like family.
You want to treat them like they're the only person in the room at all times.
Miss Brenda, she's visited our studio over 60 times.
The music is popping today.
This is a whole table of VIPs over here.
These are all regulars in our studio.
Oh, I'm so sorry, Christy.
I know, boop.
Bree is so pleasant and so positive.
I really enjoy that Bree introduced me to so many VIPs.
Beautiful.
And that there are repeat customers that she knows by name.
I love that she understands how important that is.
Creating original art is the heart of what Painting with a Twist does.
Everything we do is copyrighted.
It's original.
We own it.
So we want to make sure that everything that we create is marketable,
is something that people are going to want to come paint.
This little series right here is called Animal Crackers.
They're all my originals.
I wanted to create something that would get butts in chairs,
that people would like to paint, that kids would love,
and that they think is an attainable thing for them to paint.
I really like the way that Bree thought about art when she's creating it.
Bree understands the big picture.
How many pieces have you created?
I think around maybe 15.
Wow.
The zebra in there has sold around 3,000 seats already.
Wow.
I love that other people love it and it brings other people joy.
The downfall to creating art is that it's not something that we are compensated for.
If I could change one thing about the company,
because I love everything about Painting With A Twist,
that would be the one thing that I changed.
You know, I'm motivated to create good art because I want to sell seats.
Right.
But a lot of people, you know, they might not be a manager in training.
They might just be an artist at a studio.
They want to know what the why for them is, you know.
I mean, she's pointed out some things that I think we really need to think about.
Artists may need to be compensated more for when they create art
and it becomes a big hit or a bestseller.
So that's something I really need to look at.
Today, you're going to create an original piece.
Oh, wow.
Okay.
And I want it to be an extension of the animal crackers.
And I want you to do it with teaching a class in mind.
Okay.
Try to complete it in a timely manner that you know that someone could teach
that a kid would like to paint.
Okay.
That's your task.
That's my task.
And you can do it.
Savannah is a little fearful.
She needs to just jump in there, put on her brave girl panties and get to it.
Just draw around with this anywhere and then maybe stop at the ears and then
draw your own ears in.
Okay.
I'm going to leave you to it and I'm going to go check on my class.
Okay.
You're welcome.
Okay, y'all.
This is hilarious.
That's a cow.
This is ridiculous.
I am the money side of this business.
Not the painting side of his business.
So at this point, usually what we'd want to do is paint in the fill-in first
and then we go in and we fill in the details and then outline.
Gotcha.
Okay.
I would love to have some wine.
It would be nice and like inspirational.
Some sad little puppy.
How we doing over here?
Okay.
Very cute.
Very good.
I like it.
Savannah's painting looked, uh, you know, it looked a little bit like a doodle
that you do as a kid.
I would say now I would like you to repaint it again.
So.
Do it all over again.
Okay.
You're gonna be fine.
Just needs a little bit more work.
I got this.
How do you-
Powerful.
You're powerful.
How do you make goals?
I mean, what are you going to do next?
Like, what's the big dream here?
So I'm hoping to be a manager, but one of my, my most important, uh,
guidelines for me to want to work here.
I asked what kind of philanthropy work.
We do a charity event every month, every studio.
It's part of our corporate policy.
And I thought that was the most wonderful thing.
You know, I have these weird bucket lists for myself.
Um, I want to have, I want to get a Nobel Peace Prize at some point.
And I know what I want to get it for.
I want to get it for feeding people.
A few years back, I was in a really bad place.
And I had no money to feed my kids.
No way.
I was going through a lot of financial trouble.
And I took a job at a restaurant just so I could take the scraps home to my kids.
So I think everybody deserves the right to have a meal and a home and clothes.
I just don't know what to say.
It's just terrible.
Let's do this.
Let's make you win this contest.
That's all you can say.
That'll make me happy.
Bree is the happiest, most go-lucky, joyous human being.
And just special when people are aligned with something that you dreamed.
And they're willing to dream it with you and implement it.
We're coming back here to clean brushes, boys.
Coming up.
So we're going to go through every one of these boxes?
Yes, ma'am.
Savannah can't take the heat in the warehouse.
Calvin, when's lunch?
Lunch is when you finish.
And later.
Are you pretty profitable?
I mean, this is a good business.
The boss meets a frustrated franchisee.
Listen, the first six months here, I think we were going to close the doors like three times.
There's a lot more to painting with a twist than just the studios.
So I felt it was really important to stop in Hammond, Louisiana to find out about our supply side.
Louisiana Art Supply is our third-party vendor that supplies the canvases, paint,
brushes to all of the studios, Painting with a Twist.
I'll be working with the shift manager to make sure that the quality is there.
If we're going to continue to expand, we need to increase our supply of product
without sacrificing its quality.
So the end result, the customer gets exactly what we promised them.
Savannah, nice to meet you.
Nice to meet you.
My name is Calvin.
I'm the supervisor in this warehouse.
OK.
Being the warehouse supervisor, I'm going to have to know where everything is.
I'm going to have to explain things to workers.
I'm going to have to make sure everything gets out on a time limit.
Where do they go?
We have over 250 painting studios.
OK.
And we supply them with everything they need to start up their own company.
Wow. OK.
These are canvases I'm stacking up right here.
And today, I'll be showing you how to sort and separate our canvas.
OK.
And we're going to see if the canvas are defective or if they're good,
because we don't want to send them any damaged products.
So we're going to go through every one of these boxes?
Yes, ma'am.
One piece at a time.
This is the most important part, because you don't want to paint on a bad canvas.
Well, that's true.
You want to first look for any visible damage.
OK.
Looks fine.
We're looking for a warped canvas.
I gotcha. OK.
People want to hang it on their wall that's a flat surface.
So if you have a gap in it, it's not going to be as beautiful as you want it to be.
You lay it on a flat surface.
You want to tap the corners.
And if you don't see it move, it's fine.
OK.
So you try one.
Yes, ma'am.
OK.
Looks fine.
Seems flat.
OK. Yeah, it's not totally flat.
OK.
Has that play in it.
Right. This is just a little bit.
It's a warp in it.
Pay attention to detail sometimes.
Put them away from the good part.
Gotcha.
I think I'm going to put this down.
It seems like we're going to be here for a while.
Yes, ma'am.
So what happens if it went out bad?
That's how you lose business.
All right.
Be back to check.
All right.
The detail of this is crazy to me.
It's really exciting to me.
Somebody in the front lines is really interested in it going out from this warehouse
with the quality that we expect.
Having to do it one by one seems like crazy.
But the magnitude of the boxes of canvases is amazing.
I didn't really realize there were so many.
I bet you I just did that.
Quality control.
It's detail oriented, which I'm excited about.
I just kind of feel like it's not very fun to do.
Calvin, when's lunch?
Lunch is when you finish.
Wow.
It's tedious.
I'm in pain.
It's hot.
And I'm looking at that tower of...
We have to go through every one of those.
It's a lot.
God, there's a lot that's not good.
I was very surprised.
There's so many warped canvases.
This is thousands of dollars of canvases.
So if the quality control that I see here today wasn't in place,
I would say that it would damage the brand.
You're doing very good.
Oh, thank you.
One by one, make sure...
That's bad.
That's a bad one.
Yeah.
Where are you from?
Born and raised in Louisiana.
Really?
Yes, ma'am.
Married?
No, ma'am.
I have a girlfriend and a daughter.
She's seven.
She is the best little girl in the world.
I love my baby.
How old are you going to be this year?
Just turned 27.
Wow.
Wish I could roll the years back.
Yeah?
You do anything differently?
A lot of things.
I'll probably be owning this warehouse instead of working in it.
Oh, that would be cool, right?
Right.
If you could open your own business and you think now, what would you do?
Actually, I'm working on it.
I have a vending machines business.
What?
It's like gumball machines, chips and cold drink machines.
Really?
And so do you have like a route?
Yes, ma'am.
That's how I started my daughter.
So when she comes in and wants some candy,
she can count her money or eat her candy or whatever she wants to do with it.
Look at you.
That's fabulous.
She's seven, but she has a brain of a 27-year-old.
Try to put her in positive environments.
That's right.
I am not Calvin's boss.
This is a third-party vendor that distributes the art supply.
And so I'm not sure if I'm going to get the opportunity to really talk to Calvin again.
It's really important before I leave that I let Calvin know how important he is to us.
He's not my employee, but he plays a huge role.
Well, listen, Calvin, the truth is, it's not really even a competition.
It's not a competition?
No.
And I'm not Savannah.
I'm actually Renee Maloney, co-founder and CFO of Painting with a Twist.
Right.
And this is Undercover Boss.
Man, I would have never guessed this.
I really wanted to go undercover because I wanted to find out what was going on.
I didn't know you looked through every single canvas.
I didn't know how much it took.
I mean, you know, we can't do what we do if we didn't have you here having our back.
You have our back.
I try my best.
Well, so I want to do something for you because you're so special.
You and I are very aligned in that my first priority is my kids,
and I feel like you really have that.
You have, and I'm not going to cry.
Not all dads are like you.
Don't make me cry.
So I want to give you $5,000 to build your business.
This is not a joke right now.
This is not a joke.
This is real.
I'm about to start crying.
Goodness.
And, you know, we girls have dreams.
And so, um...
This is amazing.
I want to also go ahead and give you $10,000 towards your daughter's education.
Are you serious?
I'm serious.
Oh my goodness.
This feels like a joke or a dream.
This is amazing.
Can I have a hug?
Thank you so much.
Thank you.
I can't believe it.
It's like hard to wrap my mind around.
I feel like I'm dreaming or something.
Like, I would never expect this today.
I can't explain it, you know, how this can help my family,
how this will help my family.
When I see my daughter today,
we're talking about the college that she's going to.
Because now I'm sure that, you know, nothing was standing in her way.
Okay, give me another hug.
Thank you so much.
Thank you.
Okay.
My family appreciates it.
Thank you.
Today I'm going to be working with a franchisee in Royers Ford, Pennsylvania.
I wanted to be here in Pennsylvania because it is a growing market
with franchisees doing multiple studios.
You're going to be in this first aisle.
I feel like it's really important to hear from a franchisee's perspective
to find out either that they're successful.
I can take that policy and spread it throughout the system
or is there some failure or some opportunity that we can improve?
And then I can then roll that back out.
Hi, I'm Savannah.
Savannah, how are you?
I'm Steve.
I'm the co-owner here.
Awesome.
My wife and I co-own this business.
Awesome.
And we're happy to have you here.
Well, thank you.
I've met these franchisees back at home office
when they came in to apply for a franchise.
So I'm hoping that my disguise works and that I'm not busted.
Today we are going to work on checking in people.
So come on back here.
So we're an entertainment company as well as a painting studio, right?
So when people come in, we smile.
We make them happy when they first come in.
Hey, what's your name?
Found you on the list.
Let's find out where you're sitting.
We got to get started because people are already coming in.
All right, here you go.
Your first customer.
Welcome to Painting With A Twist.
Hi.
Welcome to Painting With A Twist.
How are you?
Good.
How are you?
Good.
We'd like to get you checked in today.
Can I get your name?
Megan and Akira.
Savannah was greeting customers.
She was very quiet.
They had to lean in.
I thought they're going to break their back on my countertop
trying to lean all the way over.
They were going to check themselves in pretty soon.
Get them fired up, you know?
We want them excited when they walk in the door.
Deep breath.
Hi, welcome.
Hi, how are you?
Painting With A Twist.
I'm losing my energy just trying to bring her energy up.
She's sucking the life out of me.
Now I want to walk around, talk to people.
The whole business is about customer service.
We call it fun art, not fine art.
So I can walk around and make sure people are happy.
A lot of times they check out my abs, you know, so.
I saw you looking at my abs, right?
Yeah, it's all right, you know.
Follow me, right?
Big and bold, right?
All right, welcome, everybody.
This is Savannah here.
She's going to be helping out.
You won't get lost, don't worry.
If you do, Savannah here is going to help you.
She knows how to draw stick figures, so she's good.
Take it away, Amy.
My name is Amy.
Who's done this before?
I can't paint probably any of these things,
but I can still help in the class.
Seeing somebody who's not having fun,
I'm on them more than I am everybody else.
What do you do?
Encourage, you know?
Walk up to them and be like, hey, come on, painted a beat.
I'll be like, you know?
We're going to collect some brushes.
As we go, we're going to kind of dance a little bit.
We're going to get a movement, all right?
We're going to shake our groove thing, all right?
Come on, I'll show you.
Follow my lead.
You guys shaking it?
Come on.
Come on, shake it.
Say hi to them.
How's it going?
How are you doing?
It looks good.
You're like almost have the whole thing covered.
Let's kind of go down this way.
That's it.
You got to go through and going.
Steve is so high energy.
He's so customer centric.
Shake it.
Steve is really funny.
He's kind of like a teenager stuck in a grown man's body.
Hold it above your head.
Everybody say painting with a twist.
Great job.
So what we have is dirty brushes, right?
So we need to keep these brushes clean.
Gotcha.
In order to save inventory, save money.
Another thing that Howard advises, you know,
how you can generate multiple streams of revenue.
I mean, that's one thing that's hard for us as a franchise.
We can only do what the franchise allows us to do.
And right now, all we can do is sell classes.
We don't have any other stream of revenue right now.
You need to think, how do I market to people?
Word of mouth is great.
Facebook, we didn't know Facebook when we started.
Not for business.
I took a course.
I paid for a course.
These people didn't teach you?
I mean, they teach you Facebook,
but we still didn't understand best practices.
So we had to learn that for ourselves.
It sounds like Steve didn't get the training when he needed it on social media,
and that he really had to take a lot of independent initiative to teach himself.
I feel like we've solved that problem since then,
but I hate that he had to pay for the training out of his own pocket.
Speaking of branding, these canvases here,
they don't say anything but painting with a twist on them.
So we ordered a little stamper.
It's painting with a twist Royersford on it.
Every canvas that goes out this door is stamped,
painting with a twist Royersford.
The stamping of the back of the canvas kind of get me in the gut, I got to tell you.
It's hard to have consistency when people break off and do their own thing.
They're not just his customers.
They're everybody's customers.
Are you pretty profitable?
Does it mean this is a good business?
We basically had to borrow like, you know, for our two studios now, $350,000.
We still haven't paid any of that back yet.
Do we worry about it?
We do.
The first six months here, we were gonna close the doors like three times.
We were fighting so much.
We weren't speaking to each other for a week.
It affects the kids, affects our marriage.
I had one point said, you know what, I'd rather close the doors
and have a good marriage than run this business because it was hard.
How'd you change?
What happened?
Smiled.
Starts right there, honest to God.
I just finally said, you know what, I don't care about the money now.
I'm gonna have fun.
Attitude is everything.
So if you don't have attitude, then you got nothing.
It doesn't matter.
I don't care how much money you have.
Right.
Your business will stink.
It pains me to hear about the lack of family time, but I love Steve's response.
Even when he's having a bad day, he just kept saying, just have a good attitude.
It's all gonna be okay.
We need more Steve's.
Look, there's a whole nother stack for you.
You thought you were done.
Coming up.
Renee, how are you?
You look like Savannah.
I'm not Savannah.
The boss reveals her true identity to her employees.
I'm actually Renee Maloney, co-founder and CFO of Painting With A Twist.
How will they react?
You are on Undercover, boss.
Oh my God, I'm dying.
My time undercover has ended.
Shaking off the blonde.
One of the most exciting things that I learned is that the people who are involved
in Painting With A Twist love it.
I'm really excited about seeing the employees today and telling them who I really am.
Hey Renee, how are you?
Good, how are you?
Good.
How did Savannah do?
Savannah was quiet.
Does she look like anybody you know?
You look like Savannah.
I guess I should probably tell you, I was Savannah.
Did not expect this.
Not at all.
You were Savannah?
I'm not Savannah.
I'm actually Renee Maloney, co-founder and CFO of Painting With A Twist.
Oh my God.
So are you familiar with the show Undercover, boss?
I am, yeah.
You are on Undercover, boss.
Oh my God, I'm dying.
So Macy, you're such a superstar.
I mean, you can deliver the Painting With A Twist experience like I've never seen before.
That means a lot.
So I got my index finger and my thumb because I'm a loser.
You're not.
You're beautiful.
You're just going to pinch it just like so.
You're inspirational.
Thank you so much.
Wise beyond your years.
With what happened with your family.
Yeah.
My dad left too, you know.
And dealing with all this other stuff, it makes me sad that you're so burdened.
Yeah.
There's something I'd like to do for you.
I want to give you $25,000 to pay off your school debt.
Thank you so much.
I also want you to finish school.
So I want to give you another $25,000.
Oh my God.
To finish.
I can't believe this is happening.
You're like an angel.
I'd like to do something else.
I need you to have enough security financially to be able to go see your mom.
I can tell she's just really important to you.
Oh yeah.
Let's just throw in $5,000 more.
Oh my God.
And you and your mom take that to quickly be able to come back and forth and see each other.
She's going to freak out.
She's going to be so excited.
I also want to give you $10,000.
Oh my God.
For your rent.
This is crazy.
It is, huh?
Yes.
Now I'm going to hug you.
All right.
Okay.
Thanks so much.
Thank you.
I'm just so happy.
Can't believe this is happening.
Everything's going to be easier now and I can get an education without having to worry about it.
It's going to be all right.
Nothing can stop me now.
Steve, so some things that I really love about you is that you are totally committed
to an awesome customer experience.
You guys shaking it?
Come on.
Shake it.
Come on.
Right down the line.
Come on.
There were a couple of things that I was really appreciative of your perspective on.
Right.
Like when you first bought your franchise.
Right.
We didn't have a real way to teach you guys about social media.
And you took that on your own and taught yourself and-
I went out and spent some money.
Yeah.
To do that because I didn't know what the heck I was doing.
So speaking of that, I'm going to give you $10,000.
Okay.
To cover your-
Thank you.
The expense that it took for you to learn on your own.
Thank you.
You're welcome.
You shared with me that, you know, going into this business
financially was stressful, but it's also stressful on the family.
And I'm going to try not to cry.
Yeah, I'm starting to well up already.
I want to help.
So what I was thinking was an all-expense-paid Disney cruise
that would then bring you into Disney World
and just be able to forget and just be a family and be with your kids.
I like that.
And we're going to send somebody from corporate up
to make sure your studio is running with your manager
so that you don't have to worry.
Oh, that'd be awesome.
I mean, Renee's generosity is- I just can't thank him enough.
Just the fact that, you know, she's giving us some time back with our family
is, you know, overwhelming.
So Bree, you are a rock star.
I love the company, you know.
I love my work.
I love my customers.
Miss Brenda, she's been- visited our studio here in Rockwell over 60 times.
These are all regulars in our studio.
I looked up- I looked up your paintings.
You did?
So you created 18 paintings.
Those 18 paintings has infused $250,000 across the country.
Oh my God, I just got chills.
That's so amazing.
You talked about some type of a commission for artists to be acknowledged.
Right.
And that's something we've worked on.
And it's going to go to the top of the priority list, and we're going to figure it out.
Oh my gosh.
There's a couple other things I want to do.
I know how hard it is to juggle work and juggle family and worry about bills,
and it's stressful.
So I want to give you $20,000 just to like put in the bank for an emergency.
I feel like I'm gonna fall out of the chair.
I'm sorry.
I don't even know what to say.
Thank you so much.
I think my eyelashes are coming off.
I'll probably give some of it to Meals on Wheels.
Okay, before you do that, what I'd like to do is for the next two years,
every time Rainbow Zebra is painted,
I want to collect those royalty dollars and put it towards your nonprofit.
That's gonna make such a difference.
We talked a little bit about your future goals.
You've got some great, fun, wonderful goals.
What I want to do today is I want to give you a franchise.
Is this real?
Are you really for real?
It's a value of about $100,000.
Oh God, you just changed my life.
I'll help you with the lease negotiations.
I'll help you with the bailout.
I'm dying.
My God, I cannot believe this.
This is the best day of my life.
I can't even believe it.
What my possibilities are now, it's just out of this world.
You've just shot me to the moon.
You really have.
Thank you so much.
This whole thing has made my dreams become a reality.
I love the company and this just, oh my gosh, just seals the deal.
Okay, bye.
Bye.
Oh my gosh.
It's gonna change my family's life for the better.
Oh, I have no makeup left.
The eyelashes are just all over the place.

