Day in the Life of a Founder | How I Manage Multiple Businesses

I feel a lot of people think that I have some 10 step two hour routine in the morning and honestly, I really don't because I don't have time I wake up around like seven ish. I've recently noticed that I need a lot more sleep So i'm really trying to honor that if I don't sleep well, I just feel the rest of my day like I Do not function well So I prioritize my sleep and then honestly keep it so simple in the morning like I make my matcha I journal for a couple minutes. I usually step outside for sunshine I went on a really quick little walk this morning Now i'm gonna do my skincare makeup and then i'm gonna jump straight into my day I feel the one thing that has really helped me is actually not being on my phone early early in the morning I noticed a really big difference because when I do that, I just immediately get flooded with a lot of messages So that is definitely like step one. Definitely something I try to be very intentional about. Okay, we're gonna get started First things I am starting with the facial treatment essence from sk-2 I want to thank sk-2 for sponsoring today's video this product you guys I mean You can see the bottles like almost done is my holy grail I discovered this product when I was traveling in japan and they sell in the united states So I take a couple of drops in the morning and evening and it's been Such a ritual that I come back to every day. My skin feels so hydrated I have less fine lines and it's truly the best foundation for My skincare to like layer on top and also if I do not want to wear a lot of makeup while I film like I Want to feel confident bare skin and I really can when i'm consistent with this essence The secret ingredient here is called petera. It's a bio ingredient based on the fermentation process So back in the days the japanese sake brewers They found out they had such beautiful soft beautiful hands and it was because of the fermentation process So they use that into this formula It has like so many amazing minerals and vitamins that truly makes the skin feel so glowy and soft and beautiful So i'm gonna link the sk-2 essence down below so you can check it out and try it for yourself So Okay, so how to have a productive day this is how I structure my day as a multiple business owner and a Content creator because there's a lot of things that you gotta kind of manage at the same time now I am on the west coast, which means the moment I wake up I'm kind of behind of the rest of the world Most of my soul sim buddy team members are on the east coast and for nakagohama We're literally from japan to europe to west coast east coast So we're covering the whole world there. So the moment I wake up my inbox is kind of like full I really think about my three priorities of the day and this could be work tasks But it could also be personal tasks Then I know what to focus on that day and I know What I need to get done to feel accomplished because I feel sometimes if you're just a content creator You kind of need to build a little bit more structure in your day because it is so free-flowing in a way And every day is also so different. I have to say that but usually what I try to do on mondays I schedule all my calls this way. It's not like all the way through the week It's hard if i'm like shooting content and then need to go to a call and then shooting content go into a call So I try to get everything on monday and touch base with the team get ready for the week Monday is really my like sit down administration day. So I did that a couple days ago Then for other days tuesdays and thursdays Like today because it's thursday, um, but I like to start my morning at the office here at home I will first go through my calendar and I usually actually do this already the night before so I know what's going on the next Day go through my calendar. I go through my emails. I try to respond to most of them So that is just kind of done and like team members can like move forward Whatever I go into slack slack is the program that we use honestly the most to communicate with all each other And then I go into my socials look at comments respond dms and post preferable I already have my content scheduled for that day But unfortunately that does not happen all the time. Um, and i'm still like posting everything myself. I editing myself I have a hard time like honestly delegating that because it's such a creative process a lot of other things I am able to delegate but that's the part Um, and yeah, and I structure my days really a little bit between soulsing body and nikahama soulsing body Obviously I do a lot of the product I do the content creation of it We're thinking about like the marketing new products things like that. And then with nikahama I go more into like brand Visuals content video things like that. So that is a lot more creative side of things so yeah That's kind of like how I go through my day and how I feel i'm productive where I get first all the kind of Boring admin stuff out of the work out of the out of the work out of the gate Get it done and then I will go usually into content creation Whether that it's for my personal content in my kitchen or here like recipes or whatever or for soulsing body So later this morning, I will go to the office and I am going to film a couple of new workouts for the app So yeah, it's gonna be my morning of day So I think there Maybe remove that black box. No, it's nicer to have nikahama on top This one this one has needs the most work the second just set the tone for the rest So we do nikahama on top. I think that looks much better. Yeah, just depending on like what email we're doing and stuff I'm all okay. So I worked through all my emails not all of them There's some new ones coming in. Um did some of the email marketing for nikahama I approved a bunch of content that we shot about two weeks ago for a new campaign And then I am currently editing a reel. This is like a really delicious peanut butter reel you guys I feel like I still till this point edit everything on my phone I just prefer it than over my computer because I just like film Almost like everything of my content just for my iphone and I like editing it as well And I use the app inshot. I find it a little bit easier to use than capcut I know a lot of creators use that but inshot truly if you're trying to like edit videos or if you're new to it Like I feel they have literally all the features and it's just so simple to use So I use like inshot to like make this and then doing a little voiceover and then i'm gonna post it today as well I wish I was the type of creator who had everything laid out for the full week But I just don't flow like that. I just do more in the moment. Um, and I probably should bring in some structure there But I also don't believe in I also don't believe in ignoring ratings especially because Oh my god, it is so empty here The studio is so empty. Look at that. It also feels really weird because there's no rug in it. So you hear what is it called? Echo, so we're gonna shoot some marketing videos right now in the studio for our new Gym program that is launching you guys. I am so excited. We've been working on this for so long I've been talking about like gym workouts for quite a bit because I am really falling in love with strength training and Gym workouts and all of it. It's been all i've been doing when i'm in europe as well It's making me feel so strong and so confident and i'm actually able to like lift my suitcases when I travel Which is just like the best. So yeah, we're gonna be filming another workout here Also, I think we're doing an upper body today It's kind of nice because one time I remember I was like not complaining, but I told my friend I was like, oh my god I've been like filming so many workouts like blah blah blah She was like, you know what at least when you're really busy with your job You get your workout in be grateful and I was like, you know What very very true because I do the same workouts that I put onto the app like this will be my workout of the day Yeah, that's kind of really nice so let's dig into it I Did a workout it is currently 12 45 and i'm gonna make a super quick lunch I feel a lot of people think that I always have like really Excessive big meals that take a lot of cooking but honestly throughout the week. I keep it so simple. I order Lunch or I make something out of the fridge Especially when I film and work out I am always so hungry after I think it's when you film and when I do the content You know when I work out on my own I can sometimes like cheat a little bit But when I actually film I need to execute and i'm also Teaching at the same time. So I feel it's always like twice as exhausting. So we definitely got a few up so So I found this in the cabinet and I was like, you know what we're gonna make some lunch out of this I have actually never tried this brand fish wife, but it comes in like salmon in trout and in sardines I mean, I don't like sardines so much. I've never liked it, but I also haven't tried it in years So I think we're gonna do the trout some cottage cheese crackers and then Always love having a dip in the fridge because it just makes it so easy to like pop a lunch together So yeah, we're just gonna make a nice little snack plate with a salad with it taste test for the trout I'm obsessed with the packaging. It looks amazing. Very curious Okay. Whoops. It kind of looks like a salmon ish. Let's try that Wait, this is so good. Wait, why did I not use this before? Okay, it's smoked trout with olive oil garlic and salt with olive oil in it. It's like so healthy This is such a good option for like a quick lunch or snack if you don't want to cook up something. It's delicious I'm obsessed. I'm a little scared to try the sardines because I really don't like sardines So I think i'm just gonna keep them in the package for now Got the trout and we got some cottage cheese seed crackers. I really like this brand from mary's It's a super seed with everything bagel seasoning some salad sweet potato. This will be lunch of the day We have a full Production going on here today So I don't do this usually for my personal content, but I do this for Nicaraguan also for souls and bodies so we have different types of references like ideas Resources we put the time length and what has been shot So we're going to do a lot of different like texture shots of like a whisk a bowl matcha drinks ice drinks and then a bunch on here, so Oh, okay But I think it's time we So we're doing all our close-up shots right now and honestly it's really challenging me to keep my hands like super still Okay, we had a really successful Afternoon, we shot a bunch of content for like socials and stuff It's kind of nice that we were able to do that just for mo use my kitchen. It's like a full studio I'm getting ready for a dinner with max. We're doing a little date night, which is so nice We're gonna go to a new opening of great white great white is one of our favorite restaurants here in la And they're opening up in manhattan beach. So that's what we're gonna go to and while I am Refreshing up a little didn't have time to like shower because I wrapped up like 6 p.m And we gotta leave in like 10 minutes But you guys did send in some questions on instagram kind of around My workflow around business that I wanted to answer. So first one, how do you handle balance between different projects? I think you can even see it a little bit today for me. It's all about time blocking and prioritization I really look on each week what I need to prioritize And based on that what has the highest priority I do first like I rarely think of like, oh i'll do that later I'll do that later and then time blocking I kind of work Usually like early morning second half of the morning and then I do afternoon So like today for example I had emails and amin then I went to the studio for workouts and then after we did Some content which is done for nakahama So I feel time blocking you guys is so helpful and you can even do that like in your calendar But having a couple of hours of focused work on one project really helps me like balance In between I would say did you specifically study business or did you surround yourself with people who did? No, I did not study business I to be honest have learned so much from my husband who I feel is an incredible entrepreneur Just being around him a lot being in the same room I have learned so much But I also think just being surrounded by other entrepreneurs and talking about it I have learned a lot from and then also I learned a lot on social media to be honest I feel there's so many business things that you can learn like strategies and like whatever approaches I feel there's so much free content always So yeah, and I really don't think that you need to have a business school or whatever to be able to start something um Okay, can you talk about starting a new business and how much money you need to save up for that? Um, I think it's a really good question So I completely bootstrapped my own business like soul same body Like I did not take any money from investors just purely me and I think at the beginning You really want to have like as low cost as possible even doing branding and whatever like there's so much stuff that you can now do with ai which you can do with canva things that you can start off with and I think That is so important to at the beginning just focus on the product and a lot of these things like the branding the amazing Website and blah blah blah like start so simple and start Very low cost I think is so important and then on the way you will kind of learn from there of course in every country, I would say Starting a business is different. Like I think here in the u.s They're making starting a business like pretty easy. You can easily get a credit card open up a business like whatever But I definitely Think that you do not have to have a lot of money for starting a small business I do think depends Of course what you want to do like if you're going into like tech or like whatever more complicated businesses Then you do need to raise money or if you have a very very very innovative idea but I really don't think that you have to and I Always like say this and I did this as well when I was modeling when you're starting to think about starting your own business But let's say you still have a job at the beginning like keep your job like keep the stability But start working on the other projects besides it like in the evenings or in the weekends, whatever But like you have still the stability of your job. Maybe you can push some of your savings into Starting your own business. You don't have to immediately drop like the security but you can already like think and work on that business I think it's also a really good test for you to see like how do you work on, you know You're working evenings and weekends and stuff at the beginning because like when you start your own business I feel that really comes with it and I do the same with modeling I remember I Wanted to model a little bit less because I wanted to focus more on doing social media and starting my own business and whatever But I didn't completely like ditch it or put it over to the side if that makes sense Like I always had this idea of like, okay, like I am going to do that as a support as an addition So yeah, um, how successful do you have to be before you had means to do something before entrepreneurial? I don't know if it's about the money part or if this is about success part I do really feel social media obviously like helps with everything it's just kind of crazy that like we just live in an environment now where whether you're a Doctor or a dentist or even a lawyer like having a social following like definitely helps It's kind of tough because like now, you know business owners are like, oh I gotta be like content creators too and whatever It does really help obviously It's not mandatory But I do feel that trying to be or have a social presence and even if that's a couple hundred a couple thousand people Those can all be like new customers for you. So I never never underestimate of being like Oh, I only have like 500 followers like at the end if all those followers would buy your product Like that is a lot of customers So I think that's always how you kind of have to think about it in a way and don't let it like demotivate you Um, okay, so we do one more I mean there was a lot of questions There's a lot of questions on how not to get like overwhelmed to be honest I am still searching this balance like I Would be lying if I say that I constantly like got it I'm so organized and like whatever like I still have days where I am feeling very overwhelmed where I feel I have a lot On my plate or don't know exactly like where to prioritize but overall i'm finding more and more balance in there I also feel like protecting my energy and protecting my calendar and time for free time and personal time Has also really really helped like sometimes it's so good to also take a rest and zoom out and spend More at that quality time because it makes me show up as a better business partner as a better leader as a better Partner and friend everywhere else. So yeah, I do try to Prioritize that a lot and like really block up my calendar in that sense with also free time I think I really used to like underestimate that. Okay We're gonna get dressed and we're gonna head out This is my look of the day for dinner. It's like a really cute reformation top these shorts I'm, actually not sure I think they're Dries van Ooten old ones and my little Thoreau bag Definitely usually when I like put out an outfit, I like to combine like feminine pieces with masculine pieces So this is for example, I feel very feminine So I like to put like Boy shorts with it to kind of like balance it out And when I go from something really chic to a chic restaurant, I'll wear this with like a silk black skirt or something Yeah, this is my look today. I'm just debating if I should wear flats or little heels Sure look who is finally back We're gonna bring some goodies for the team I love this. I saw you in it earlier. Like I love this outfit. You like this little outfit Thank you for complimenting me Well, i'm excited because they're opening up another location This means another place in los angeles has an amazing matcha experience plus like a great white experience We get to be a part of it. Yeah, exactly. It's gonna be so fun. I think we're gonna get chicken kebab today I'm like doesn't matter what restaurant we go to I like love looking at the menu already prior But I feel the great white menu. I kind of know it's actually got some new things. It does Yeah, that's amazing. Yeah, they take they took it Well, every time they take something out they replace it with something. Yeah, that makes sense Well, then i'm excited to see that the fish tacos the new ones Are they the new fish fish tacos? Yes No, the old ones were they were like lettuce wraps were really good. Oh, maybe I go for fish tacos Okay, okay, well we shall see what do you miss the most when you're away from me To be honest like you're just waking up with you just always puts me in a great mood every time I start the day I feel like our days are my days At least I don't know about your days Maybe your days are more hectic because of the energy that I bring in the mornings, but you always make me Feel great whenever we wake up. We always like snuggle for like five minutes together, which I just love Mark's got a lot of energy It looks so cute that little corset top on I saw it on you and I was like, oh my god So I have a mission for this What's your mission to wear things you haven't worn before? No, so i'm gonna on saturday I'm gonna hang all my clothes on clothing racks Like I ordered some clothing racks and then i'm just going to a whole day to styling put new looks together and also just wear things Or use things that I you know Don't wear a lot But then now I will wear and also just get rid of a lot of stuff So I might make like a posh mark or something too too because I have so many like wedding guest dresses That you don't need anymore that I literally don't need that's gonna be my mission These fish tacos really like stuck in my head You