7 Etsy Products Bound to Sell Out This Holiday Season

With 627 monthly sales, y'all, this is insane. If you sell on Etsy and you want a strong holiday season, this has over an 11% conversion rate. But this is the one that I think is going to blow your mind. Y'all, if you sell on Etsy and you want a strong holiday season, a strong Q4, you've got to stick around because in today's video, I'm going to be going over the seven things that I am predicting are going to be huge sellers on Etsy this holiday season. Now, I want to put a disclaimer on this. Some of these are going to be like a general theme. Some of them, I'm going to give you actual things that you could make and add in your shop. But I want you to take what you can, leave what doesn't apply to you and save your favorites for the comments and let me know what you think is going to be a huge seller or what you think is going to blow up. Or if I missed something, definitely make sure you drop it in the comment for me. Now, if you are new here, my name is Lauren and you've probably seen me around on the MAKERSGONALEARN channel. And yes, I'm a craft producer with MAKERSGONALEARN. But in case you didn't know, we have a program called Passive Earner Society. And I'm one of our expert coaches inside of Passive Earner Society, where we teach clients how to scale and create a true business inside Etsy. I mean, come on, you all already have that creative spark. You already know how to make beautiful things. So why not sell them on Etsy as well? Now, if you are already selling on Etsy, you've got to stick around for this list because I think the last one is going to absolutely blow your mind. So if you are ready to have the strongest Q4 ever, make sure you stick around. But let's go ahead and jump into the seven trends or things that I'm predicting are going to be huge this holiday season on Etsy. Now, before we really dive into this list, I want to say that I have pulled data from the Etsy seller handbook. I don't know if you all know this, but they put out somewhat of a trend report inside Etsy. So I've pulled from that. I've also pulled from data of people that are actually selling things in our program right now about what is selling in their shop and kind of compared everything. And if you stick around, I'm going to give you a sneak peek inside our program to show you our quarterly trend report that we give our clients as well so that you can see it's all going to match up. So starting strong with number one on the list, y'all, this is going to be number one every holiday season. Honestly, I hate to break it to you, but this is definitely something that's going to be on the top of the list every single year and that is personalized keepsakes. No matter what it is, whether it is a name style ornament or it is a little trinket box with a name on it, it's some type of product with personalization. Anything with personalization is always going to be huge around the holidays. Why is that? That's because people love gifting things that feel very personal. So they're always going to go for something that has someone's name on it, has a cute little saying that is very personal to that person. So having that personalized aspect in your Etsy shop is truly going to make a difference come this holiday season. Now, another thing that I don't want you to do, I never want you to just take my word for it and take me at my word. Although I'm not going to lie to you, I always am going to shoot it straight to you here on the Makers & Learn Passive Earner Society channel, but I want to show you actual data behind some of these personalized products so that you can see the potential. So starting up off strong, here you can see we have a personalized mother of the bride gift. You can either do a jewelry box or an ornament. Y'all don't look at the price. I think they're using a loss leader on that. So we're not going to look at the price, but look at that conversion rate and the monthly sales. And this listing is only four months old. Now, the next one you can see here is one that is a trinket tray that has a little handwritten note in the middle of it. Y'all, this has a best seller badge. These are the types of products that you can start adding in to your Etsy shop. It doesn't have to be jewelry dishes like this, but start thinking of ways that you can incorporate some type of personalized aspect to the products that you sell. Here is another great example. This is just a little trinket box. So for those laser engravers out there, if you're not doing laser engraved trinket box like this, this listing has been up for nine months, has over a 4% conversion rate with 627 monthly sales. Y'all, this is insane. If you are someone who sells laser products, this is definitely something that you've got to add to your product list. Here is another good example. Maybe you just sell products with like Cricut personalization on them. These personalized makeup bags are great holiday gifts. This one has a 3.5% conversion rate with 1400 monthly sales. Y'all, these are numbers that you cannot ignore. Adding personalization to your shop during the holiday season is a must. And then finally, this last one, which I'm going to be real honest, is probably a print on demand journal. This has with a listing age of nine months has almost a 3% conversion rate with 226 monthly sales and that popular now badge. Y'all, the numbers speak for themselves. I'm just telling you personalized products are something if you do not already have them in your shop is something that you need to think about adding. Trend number two that you are going to find on our list is going to be colorful Christmas. People are gravitating toward maximalist style, colorful Christmas, especially adding in some of that vintage element in their Christmas decor that has those colorful pieces. Y'all, this is huge for the holiday season, but there are a lot of ways that you can incorporate it into products that aren't necessarily Christmas products, but products that sell over the Christmas holidays as a giftable product. Starting off with the first one, I wanted to show you an example of a colorful Christmas product that you could sell. Now, this is actually going to kind of blend over into another one of our categories, but these are Christmas tags. Now, don't look at those monthly sales because when I got this screenshot, it was at the first of the month. I want you to look at that conversion rate. They have almost a over a four and a half percent conversion rate for a listing that has only been up for nine months. Y'all, that is insane and this is a very inexpensive way to add pops of color to your Christmas. So this is a great example. If you are a digital download seller, we'll get to you in a minute, but here is a something that you may want to start adding to your Etsy shop. Now, while we're talking about the colorful Christmas, vintage Christmas, before we move into like the colorful style products that I see that are selling, here's another example. If you are a digital download seller as well, where they have created these colorful retro Christmas files to sell y'all over a 3% conversion rate listing age 10 months, definitely something if you're a digital download seller, you need to be thinking about adding to your shop. Now, moving on into some products that I feel fall under that colorful maximalist style that is very big right now. First up, you have a piece of wall art. Now this is specifically not a digital download. This is a printed canvas that they get, but y'all that conversion rate 3.68 conversion rate only a listing age of one month. Y'all that is crazy to me, but you can see it's very maximalist, very colorful, very bold, very bright. And that's what a lot of people are gravitating towards. Now here is a another example, just some really bright kitchen towels that you could incorporate into your shop or the style into the products that you create. This one has a little bit over a 2% conversion rate, which is not as good as the other ones, but still really, really good with 142 monthly sales. I'm telling you, there is money to be made there. Now here is another good example of a actual product that is selling on Etsy. It's that bold, it's that bright, it's that whimsy, it's colorful, but these are the magnetic Polaroid frames. It has a lower conversion rate. I know it's at a 1%, but I'm still not upset with it. I still think this is a really good example of how you can incorporate this style into your products. Now this next one is a favorite of mine. I think these are so cute. Now this kind of goes with the colorful Christmas and y'all, if we're being honest, this butterfly, if you want to incorporate butterflies into your products this Christmas, we know St. Dolly is going to be honored so much. But this, once again, don't look at that monthly sales, look at that conversion rate, that 2.53 conversion rate. I think this one and it has an Etsy pick badge. I think things like this are going to take off. Now this last one that I want to show you is kind of going to move us into category three, but here is some silverware that has bright, colorful handles on it. Definitely something that you could give to maybe someone who loves those bright colors, but that's just my last example of like colorful style products that you can add into your Etsy shop. Now that product kind of segues us into trend number three on the list of things that are bound to sell out this holiday season and y'all, that is hosting slash entertainment gifts. The holiday season is the season of hosting. If you've ever been to someone's house who they've hosted you for dinner, whatever, it's just a really nice way to say thank you by giving them a hostess gift. And so because of that, and because so many people are going to these events that are being hosted, hosting gifts are definitely something you need to think about adding to your product list for the holiday season. So think elevated tablescapes, statement glassware, personalized serving trays, you see how we're doing this crossover, coasters, so much more. All of these types of products are going to fall into this supper club entertainment hosting gift trend that I think is going to be huge for Q4. But once again, don't just take my word for it. I have some stats that I want to show you. So starting off strong with this first product, this kind of goes along with the last one with the colorful holiday and then kind of the crossover. You see how people are adapting these different trends for their products. But with this product, it is a custom strapped cooking apron with somebody's name. This actually takes all three of them together. It's personalized, it's colorful, and it's a hosting gift. It's hitting everything. And I think those stats show, look at that with 384 monthly sales, a popular now badge and a 2.77 conversion rate. This is definitely something that over Q4, they're just going to start selling more and more of these. Next up on the list is this personalized charcuterie serving board. These are great gifts for couples that host you for the holidays. And it shows 278 monthly sales that popular now badge and a 2% conversion rate. I mean, it speaks for itself. And here is another example of something similar, but with a different style has a higher conversion rate, a 4.29 conversion rate with 65 monthly sales. This is just a take on a personalized without a name. It has the address of your host on it. I love this take. So although it is personalized, it's not just names. You definitely need to think outside of the box when it comes to designing things like this to make your product stand out. And I think they have done a great example of that because you can see it is personalized. It is a hosting gift and y'all they have the stats to prove that they hit the nail on the head with this product. And then finally, the last one is this chip and dip bowl. It has that bestseller badge, 58 monthly sales. It does only have a conversion rate of 1%, but I think because it is a hand fired product, this is one that maybe is not going to have as high of a conversion rate because it does have a little bit of a higher price point, number one, but it's also more of a one of a kind made to order style product. So I still think that is a great conversion rate for a product like this, especially if you are a handmade seller, y'all definitely need to lean into if your product allows it or if the type of art you are doing allows it, lean into that hosting gift and think outside the box of ways that you can lean into hosting style gifts with whatever you make. Moving on to trend number four on the list today, and that is going to be, we're still staying with that handmade cottagecore anti-AI, anything handmade this holiday season, I think is going to be really, really big. And y'all, I want to highlight one specific area because I really want to show you this. So specifically crochet, crochet products. Y'all, I want you to look at this screenshot. I want you to take a minute. I'm going to leave this here on the screen, crochet gifts, over 5,000 monthly searches, crochet period, almost 8,500 monthly searches, crochet pattern, 7,600 monthly searches. I don't need to say anything else. You can see, although this is a sub niche inside of the handmade kind of realm, people are wanting these slow crafts, these grandma hobbies as they call them. And I just wanted to kind of highlight crochet right now. If you are a handmade product seller, you've got to make sure you get your tags, your titles, and get visibility because people are searching for products that are handmade. And crochet, like I said, is just one of them. So I'm not, once again, don't take my word for it. I'm going to give you some more examples. So here is a little emotional support crochet buddy, 4.84 conversion rate, 91 monthly sales with over 400,000 total views and a bestseller badge. And I know if you are someone who crochets, making something that's this big is a lot easier for you than making a large blanket with a higher price point. So you may want to think of creating these smaller pieces that are easy to ship, easy to gift, not super expensive, but something that seems personal and something that seems meaningful. Definitely something you've got to add to your listings. And then here's another example. Now this is not an actual crochet piece, but y'all incorporating that style into, if you do print on demand products, you are still creating that design. But you can see here, this is a crochet lover tote that has a 6.16 conversion rate, 16 month listing age. Now the monthly sales on this one are only 12, but y'all that conversion rate was insane. I had to include it. Trend number five on the list is going to be digital downloads. Now I know this is a overarching wide kind of trend, but digital downloads are still huge for the holiday season. I want you to think printable planners, gift tracking, Excel spreadsheets, custom gift tags, holiday stationery, Christmas cards, things that people can print off to make the holiday season so much easier. If you are a digital download seller and you don't have holiday themed products like tags, like Christmas cards, like holiday wall art, Excel spreadsheet trackers in your shop, you are not doing it right. You've got to get things like that added and you've got to take advantage of the holiday season because of that. So once again, let me give you some examples. So starting out with our holiday trackers. Now this is not necessarily something that a lot of people do, but look at this listing. This is a Christmas gift tracker spreadsheet. So you can track how much you've spent, what you have bought, who you have bought it for. This has over an 11% conversion rate. Now I know spreadsheets are not for everybody, but if spreadsheets are your thing and you're good at creating them, you're good at making them look good, I'm telling you people will buy these spreadsheets because Excel spreadsheets can be very confusing for a lot of people, me included. I don't like them, but if I needed one, I would be heading over to Etsy to purchase one. And this right here shows you exactly why. There's so many people that do that, but here is another one that has an even higher conversion rate. This one is Christmas themed. It's got the Christmas colors. It has a 12.2% conversion rate. Insane to me. So if you are someone who likes Excel spreadsheets, I'm telling you right now, get you a holiday gift tracker guide and get it listed on Etsy. Now here is a another style of digital download that you can create. This is a editable ticket. Now this is a editable forest, like it's a forest frank ticket, but you can create editable tickets for people to then download and print off to gift to people they love because a lot of people are now doing experiences versus actual physical products. So you can meet them where they need you and create this fully editable ticket personalized where they can put in all of the information that they need. It's a fake ticket. Obviously tickets these days are mainly found on our phone, but this is something that they can physically print out and give to somebody in a gift card, wrapped up in a gift, whatever. And I think those stats really show it because we have a 4.46 conversion rate, 56 monthly sales, and a bestseller badge with only a listing age of eight months. Y'all that is insane. Now, while we're talking about tickets and tags, let me show you some gift tags like this one here. This is an editable custom gift tag template. It has that bestseller badge. It's very elegant. It's very Christmassy. It has a 3.41 conversion rate. Now once again, the monthly sales on this one are a little lower, but it's just going to continue to climb over the Christmas holiday. But here is another one that has a 12.12% conversion rate. Y'all that is insane. Now once again, those monthly sales, they currently say zero, but this was only listed nine months ago. These are super, super cute. It's honestly had very few views, but the people that have viewed this have decided to buy. And I think that is a great indicator for them leading into the holiday season. Now, once again, I don't want to leave anyone out. Here is a beautiful Christmas gallery wall set, a retro holiday. You can see this kind of goes into and bleeds into that colorful, bright, whimsical Christmas. Once again, says zero sales, got this screenshot closer to the first of the month. And I don't know if y'all know this, but with Everbeast stats, if it is the first of the month, it's going to show those zero monthly sales because it rolls over every month. But this has a 1.59% conversion rate. It's a little bit lower, but I still think it is a great example of something that is definitely going to sell that kind of crosses over multiple trends, digital downloads, colorful Christmas, and something that you can maybe even try to incorporate into your shop. Now, if you are thinking, Lauren, I love this list so far. I know there's more. I'm not really sure how to incorporate these styles, these products, these trends into what I am selling on Etsy. If this is you and you're still kind of like, I don't know how to do this. Like I'm not seeing the big picture and I need you to get signed up for the Etsy effect because this is a one-day premier conference where we teach you strategies on how to build and scale your Etsy shop. So y'all, if this is still confusing, but you're like, yes, I'm ready to do more. I'm ready to take my Etsy shop more. Click that first link down below, get signed up for the Etsy effect. Or if you're like, no, Lauren, I'm ready to start working with you all right now. I need the one-on-one help. I need you to show me where to take my shop next. There is a link right under that for you all to apply to work with us inside Passive Earner Society. So if you're just automatically ready to take the leap and you need that help and you know it, click that link down below and apply to work with us today. Now, while I'm talking about Passive Earner Society, before I get to the last two things on the list, because I definitely think the very last one is going to shock you. I want to show you one of the aspects of Passive Earner Society, where we give you trends every quarter laid out in a beautiful way so that you can know exactly what to start, how to start designing, what to start incorporating into your designs, what to start incorporating into your products without having to think about it. So let me just go ahead and go over to my computer and I'll show you exactly what our trend report looks like. And here it is. Here is our Q4 trend report for Passive Earner Society. We have it laid out on a Canva whiteboard for you all. We give you our design calendar for each month, September, October, and November, as well as your trends here. Colors, motives, products, potential keywords. We give you multiple trends to go off of. Multiple colors, motives, and products. And y'all, this is just one aspect of Passive Earner Society and how we love to keep our clients on track with the right trends, creating the right products that we know are going to sell, and helping them scale their business like never before. Now, moving on to trend number six, and this trend is for our little four-legged friends that we adore, and that is personalized pet accessories. Y'all, we know that we love our pets. We love our little four-legged friends, and we don't want to leave them out for the holidays. And I'm telling you, incorporating personalized pet products into your shop, if you can, is one that is bound to sell, especially for our pet lovers out there, and people who love their pets that we are gifting to. Now, I'm going to show you some examples. And example number one, this is a more than likely a print-on-demand mug, but y'all look at those cutie little faces. That design is adorable. This one only has a listing age of six months, has a 1.77% conversion rate, and 95 monthly sales, and a bestseller badge. So, not only are they doing personalized pet products, but they are making themselves stand out by incorporating the styles that are trending and things like that. You can take a lot of these. It's colorful. It's whimsical. It's cottagecore. It's a pet portrait. All things wrapped into one makes for bestsellers, period. Next up, we have this cute and pretty simple blanket with just the face of our furry friend Leo on it. This has a 3.25 conversion rate with 475 monthly sales and a popular now badge. Y'all, if this style of product or any type of pet product is something that you can add to your shop, it's definitely worth considering. And then finally, we have this one. This does look like a handmade product and one that you could probably make yourself if you are more of a handmade seller. This has a 3.45 conversion rate with a popular now badge and 931 monthly sales. Less than a year old listing. Once again, these numbers speak for themselves. Now, this last trend and trend number seven, I don't know if you were paying attention on that Q4 trend report, but this is the one that I think is going to blow your mind. And trend number seven is Gothmas. Y'all, we're thinking moody, dark, non-traditional, black lace, gothic candles. All of these things are going to be huge and I think this is a trend that is just now starting to take off and is going to take off for the next couple years. So the reason that this style is hot is because normally everyone wants your traditional red and green Christmas cheer, but this trend has picked up major press coverage and honestly offers an underserved niche options and people are taking advantage of it. I feel like the Gothmas like dark moody is a little bit underserved. A lot of people don't typically design for that, but there are so many people that love it and y'all, I don't hate it. I love it myself. Is it going to be something that I find in my home? No, but when it's done right, it is beautiful and I can see so much potential. But once again, I want to give you some examples. So this one, like I said, is one that is just now starting to take off. So it may take it a little bit to gain some traction, but I want to show you some examples. So first up, this is a custom gothic couple portrait. This is going to be part of that personalized gifting, but it's also going to fall under that Gothmas. This has a 12 month listing age, a bestseller badge, 2.14 conversion rate, and 64 monthly sales. Y'all, I think this is super cute. It's giving Coraline. It's giving Tim Burton. Think of all of these things, Nightmare Before Christmas. That is what is going to incorporate this Gothmas style. Next up, you can see here, this is a cute little gothic dark academia bat Christmas ornament. It has a listing age of nine months, a popular now badge, 2.57 conversion rate. What more can I say? And y'all look at this one. This is another Christmas ornament. It is a print on demand walking in a winter wonderland. It is a Krampus. It is that Gothmas. It is dark. It is moody, but people are going for this. This has a 12 month listing age, 4.23% conversion rate. It does only have one monthly sale, but that was at the first of the month. When I took this screenshot, I think that conversion rate is telling you that this is just going to gain traction over the Christmas holiday. Once again, some more Gothmas Christmas style ornaments, vintage style ghost couple in a really pretty filigree frame that has like dark and moody black velvet on the little hanger, 3.34 conversion rate. Once again, it does have zero monthly sales at the time of this screenshot, but it has been up for 10 months. I really think that over Christmas, this is just going to continue to climb. It has five star reviews, 965 reviews. Y'all, this is definitely one that's going to take off. And then finally, the last one that I have here is this Gothmas Christmas mug, sort of merry, sort of scary. Are you seeing where I'm going with this? This trend is going to be huge this holiday season. So if this is something that you can incorporate into the products that you are selling, you definitely need to jump on the train. So what did you guys think? That is seven categories, seven trends from Etsy's data, from our data with our passive earners clients, what we are seeing, Everbee data, all of this stuff wrapped up and the seven trends that we think are bound to sell this holiday season and ways that you can incorporate it into your shop, no matter what you sell. Now, remember at the first of the video, when I said kind of keep your favorite in your head, make sure you leave me a comment down below. Let me know which trend is your favorite. Let me know if you feel like I missed a trend, definitely comment down below. And if you are ready to get help in your Etsy shop in incorporating these trends, learning how to incorporate, learning how to incorporate the trends into your designs and into your products and creating products that people actually want, make sure you click that link down below and either apply to work with us now or click that link down below and get signed up for the Etsy effect where you can learn more about what we do inside passive earners society, learn more about our program and how you can take your Etsy shop to levels you've never even thought of. If you're still here and you've enjoyed this video and you haven't already, make sure you hit that thumbs up button, subscribe to our channel and hit that bell notification so that you can be notified every time we get crafty. Thank you guys so much for being here and I'll see you guys in the next one. Bye guys.