LOOP Immersive Sound Lounge by Zaha Hadid Virtual Reality Group

The Island’s signature edition – LOOP – is the first collaboration between L-Acoustics Creations and Zaha Hadid Virtual Reality Group (ZHVR), a specialist research unit within Zaha Hadid Architects (ZHA) dedicated to exploring the new possibilities of emerging immersive technologies.

LOOP marries the highest resolution audio of L-Acoustics’ Immersive Sound Art (L-ISA) with ZHA’s signature design language and the studio’s ongoing development of innovative new concepts.

Concealed beneath LOOP’s fluid exterior is an array of cutting-edge hardware and software. L-ISA Bubbles technology goes back to the fundamentals of musical reproduction by ensuring playback fully restores the richly layered, multidimensional characteristics of contemporary professional recording. Encoded in the proprietary Blu 23.1 format, BluBubbles delivers a powerful concert-level experience within a personal environment.

Listening to faultless audio of unprecedented clarity, dynamics and realism via 24 independent channels, LOOP enables users to experience sound from the perspective of the artist or to be become totally immersed in the most realistic audio while watching a movie.

Design: Zaha Hadid Virtual Reality (ZHVR) Group
Video: Line Creative

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