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>> So, I work or worked as a digital
product manager for the last eight plus
years. Uh just within like the tech
industry. Um unfortunately, uh in
beginning of March, uh our company did a
bunch of layoffs and I was I was a part
of that cut. Um and so as of March, um I
have been unemployed. um looking for for
for work and in the meantime uh we've
been living off of our savings. Uh we
don't have any sort of big payments like
car payments uh or anything like that.
>> Why aren't you freelancing?
>> Payments are
>> If you're a digital project manager, you
ought to be covered up in freelance
work.
>> Um it that has not been the case for me.
I've I've I've been I've been applying
doing my best to find a work, but it it
just hasn't been um it just hasn't been
working out for me to to to find
>> Well, I mean, how are your buddies that
are freelancing getting work as a
freelance? I'm not talking about a new
job. I'm talking about just freelancing,
>> right? So, I my specialty is product
management. So, I help companies develop
software and scale uh some of their
products. So, usually it's not
necessarily freelance. it would be, you
know, anywhere from like a year plus a
gig um to get those. So the there there
are very few short-term uh freelance
gigs for product management that I've
been able to come across.
>> Okay. I don't I wouldn't doubt that.
That does we've got because we've got
digital project managers on our team
here and I know what they do. So um I'm
not arguing that point. So yeah, you're
right. It's not like you're
>> um you know short-term project where
you're writing code or something because
that's not what you do.
>> Yeah.
>> All right. Um, yeah.
>> Okay. So, on to your question. I got I
got your picture. You're struggling
finding work. I got it. Okay.
>> Yeah. Yeah. So, um, in the meantime, uh,
as mentioned, we've been living off of
savings. Um, in Canada, we have things
like, uh, employment insurance here, but
I've been also, um, helping do, uh,
random jobs, um, for folks like uh,
house pressure washing, floating dock
installations, and so forth. Just
>> Good for you.
>> Kind of uh, keep me going. Um, now there
is this gentleman that I came across and
I've been helping him with floating dock
installations. He is 74 years old. He's
been running a business for 16 years now
and he is looking to retire and sell
that business.
>> Mhm.
>> So, I thought it might be a good idea
for me to um look into acquiring that
business. Um, I've I've done several doc
installations like it's not necessarily
rocket science. Nope. Um and um yeah uh
he as mentioned he's 74. He doesn't do
any sort of outside marketing. All of
the leads that he gets are from the
actual manufacturer or folks who find um
uh the the manufacturer online. They
fill out a form. He's a regional dealer
here in Canada. And so he just gets all
of his uh incoming leads through those
forms. So he doesn't do any personal
Google ads or any sort of uh forms of
advertising. And so with a digital
background, I'm thinking of ways how
this could scale and how I could use my
skills to scale the business.
>> Okay. So you want to talk to him about
buying it? I got it. Okay. So what are
we going to do?
>> Yeah. Uh so so he uh initially wants um
uh 300,000 for the business. The
business is net profiting annually uh in
around 100k a year.
>> Um
>> after he pays himself a salary.
>> No. So he is an owner operator.
>> I know, but I mean some owner operators
have enough sense to pay themselves a
salary. So he's not Okay. All right. And
so he's not really netting 100k cuz if
he paid a manager to do the work that
he's doing, he'd be netting 50 or 40.
>> Correct. Yes.
>> Yeah. It's not worth 300.
>> Okay. So that would that was my my
initial thought process as well. Yeah.
Um, and so I've I've I've brought it up
to him, but I talked to him about uh
potentially acquiring acquiring the
business through seller financing.
>> Um, which he seemed initially open to,
but because after he talked to his wife,
because he's 74, he's kind of driving
into the sunset basically. um he wants a
certain amount up front, like $100,000
uh up front as well,
>> which is probably about all the whole
thing's worth anyway,
>> which was my my guess as well. Um so I
currently do not have the funds to to
give him even 100k for the business,
right? Um because I do not want to put
my family into any further financial uh
uncertainty. And so
>> you don't have but you don't have you
don't have the money anyway.
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>> You don't have but you don't have you
don't have the money anyway.
>> And I don't have the money anyway,
right? Yeah. And he doesn't want to do
100% seller financing.
>> Okay. Um so I was speaking to my parents
and they offered to um they are in the
process of selling one of their
properties overseas um in in Eastern
Europe. And so they offered to sell that
property and give some of that uh some
of that money towards acquiring this
business should uh the seller and I
reach uh reach a deal. And so I wanted
to get you 100 grand.
>> Not 100 grand. it would be about 50,000.
>> So, where are you going to get the other
50,000? You don't have it.
>> I don't have it. Um, and so this is
where I would either need to come up
with some creative way with the seller
or negotiate with him on on the down
payment. Um,
>> it's not a down payment, it's a payment.
>> A down payment implies that there's a
balance left.
>> If you put 50 down and he finances 50,
that's fine. But that's a long way from
300 and him riding off in an RV.
Correct.
>> I don't think you're getting this deal.
You're too far apart on price and terms.
And your parents are giving you this
money. It's not a loan.
>> So
>> Oh, you just lied. Okay.
>> Here's my worry for you, brother. There
are there are some strings attached to
it. Yes.
>> Yeah. No, there's too much desperation
in this. As soon as I get desperate, I
get stupid. and you're pushing this from
every corner of the table to make this
tablecloth fit and it's not going to
fit. Um, so, um, I I liked where we were
going in general. Um, and I love the
fact that you're willing to do anything
to try to feed your family from pressure
washing to loading dock installs to
freelance to getting another job,
anything. But let's don't get too
desperate to be in the loading dock
business to where we've got people
pulling us from every side. We got the
former owners pulling us. We got mama
pulling us. Everybody's pulling our hair
out. We're going to be bald, man. Don't
do it.
>> What stops you from just starting this
on your own?
>> He doesn't have all the dealership
connections.
>> Ah, okay.
>> This guy owns This guy owns the
territory.
>> He owns the territory. Correct. Yeah.
>> Yeah. Yeah. It's harder. Um, but I mean,
you can go build decks on the backs of
houses or something. I Alex, I'm going
to tell you this is I I be careful when
you have to force something from every
corner of the table to make it work.
There's nothing in this entire story
that was a hot knife through butter.
There's, you know, you got you got stuff
coming at you from every angle telling
you not to do this. And that's not just
God challenging you. It's him telling
you don't do it. There's a difference.
And my fear for you, Alex, you have
already done the the digital marketing
math in your head and you've already
spent the money that you think you will
make on top of this business. No, you
don't you don't pay somebody for what
you might grow it to.
>> You pay it for pay them for what it is.
>> And right now it is a business that's
worth somewhere around 150 200k max, not
300. And um and he's not got any other
buyers. I don't care what his wife
thinks.
Dave, what I'm asking you this and you
should be asking me, but I'm asking you.
What is the psychology behind? So, let's
say this guy says, "I make 100 grand."
And Alex here says, "Man, if I digitally
market this, I can scale it and do this
and this and this. I can make 500 grand
next year." If he doesn't do this deal,
his mind and body will feel like he just
lost half a million dollars. You know
what I mean?
>> Yeah. It's just FOMO. It's just fear of
missing out. It's all it is. But there's
this weird thing in our heads. We make
up a number and if anything less than
that number, we feel like we're getting
ripped off and we lost it.
>> Yeah.
>> And it's just it's it's a it's a strange
loss.
>> You know, one time I put an unrealistic
price on a piece of real estate, really
high
>> and then when a guy came in under that,
I was like pissed.
>> He took 500 grand from me. I was like,
"No, I was unrealistically priced to
start with." Or if you fishing for a
California sucker fish, you know, I'm
going to give you a raise. Come on my
office and you gave me 100 grand. But in
my head, I thought I was going to be
200. like that dude took the 100 grand
from me today.
>> Exactly. That's
>> so crazy.
>> It's a It's a Bassackwards thing, but
that's the way it is. So, no. Yeah.
Honey, I listen. I love business and I
love your entrepreneur skills and I love
your um your work ethic and your
willingness to humble yourself and go do
whatever it takes to get something
going. You're a good man. You're going
to find something. But don't step up in
a bear trap in the process. And this
smells like bear spray to me. Create
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