What if the first five minutes of your morning were quietly programming your entire future?
In this episode, I walk you through five simple phrases you can say every morning to rewire your subconscious, calm your nervous system, and change who you’re becoming—before the world gets a chance to program you.
If you’ve been feeling stuck, overwhelmed, or like you’re running on autopilot, this is how you uninstall the old software and install a new identity, one morning at a time.
00:00 – How Your Morning Rewires Your Brain 00:25 – You Upgrade Your Phone, Not Your Mind 00:45 – Why Mornings Shape Your Entire Life 01:02 – Theta State: The Brain’s Most Powerful Window 01:26 – How to Bypass Mental Resistance 01:50 – Phrase #1: Change Your Identity First 02:08 – Why Your Past Self Can’t Run Your Future 02:32 – 95% of Thoughts Repeat Every Day 04:05 – Identity Drives Your Behavior 04:56 – Phrase #2: Teaching Your Nervous System Safety 05:43 – Why Anxiety Is Biological, Not Logical 06:59 – Safe Brains Find Solutions 07:46 – Phrase #3: Stop Being Cruel to Yourself 09:51 – Phrase #4: Follow Through Builds Confidence 12:00 – Phrase #5: Slow Progress Still Wins
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Every morning, your brain gives you a window that goes deep into your subconscious mind
and allows you to rewire yourself from the inside out. And that's why I want to give you
these five phrases to tell yourself every single morning to brainwash yourself into becoming the
person that you want to become. And the goal here is to uninstall the old software that is
running in your brain and to install new software. Some of you get a new iPhone every single year,
but you don't change the old outdated program that is running in your brain.
And that is running your entire life. So if you've been feeling overwhelmed or lost or
like you're living on autopilot with no real destination and you don't like where you're
heading, then this episode is going to be the thing that you need to change the course.
Because the way that you start your morning is the way that you shape your entire life.
So let me tell you real quick before I give you the five phrases why the morning is important.
The morning is the best time to access your subconscious mind because right after you
wake up in the morning, your brain is in the most suggestible state that it can be in.
It is in something that's called theta state. And theta state is the same relaxed receptive
frequencies that they use in hypnosis or deep meditation. And in this state, the critical
analytical part of your brain hasn't fully kicked in yet. And so by using these suggestions and
these phrases and these affirmations, you're basically bypassing the resistance like the
BS meter in your brain and it just dives straight into your subconscious.
Think of it as if like your subconscious door is just slightly open and what you feed it early in
the morning seats deeper and sticks longer. And so that's why I want to give you these five
empowering beliefs. I want you to visualize your goals and to have a morning priming that you do
first thing in the morning so you can start to actually rewire your patterns. Because you're
literally reprogramming your brain before the world programs you. So the first one is this.
The first phrase that I want you to repeat yourself in the morning is this. From this moment
forward, I am not who I used to be. I choose to be blank. And then you fill in that blank. From
this moment forward, I am not who I used to be. I choose to be blank. This one goes first for a
If you don't consciously choose who you are today and who you're going to be,
your mind will default to who you've always been. The problem with that is that your past self
is not qualified to run your future life. Most people wake up every single morning as yesterday's
version of themselves. The same thoughts, the same reactions, the same excuses, the same emotional
patterns. In fact, the University of Minnesota found out that 95% of your thoughts today are
exactly as they were yesterday. So your yesterday is going to look like tomorrow and tomorrow is
going to look like yesterday for infinity unless you start thinking different. And so this sentence
interrupts the identity inertia, this identity that you want to keep alive forever. And that's
why it's really important to say from this moment forward, I'm not who I used to be. You're telling
your brain, stop referencing old data. And when you add, I choose to be calm, or I choose to be
disciplined, or I choose to be grounded, or I choose to be confident, or I choose to be patient,
or I choose to be loving, whichever one you're actually wanting to be, you're giving your
subconscious new orders of who you're going to be from this moment forward. And we will be right
back. Hey, I want to interrupt today's episode to tell you about my sponsor. It is me, myself. If you
didn't know, I obviously have some coaching programs outside of the podcast to help you learn
and grow and become a better version of yourself. Step-by-step programs and processes to help you
become better in your life and create the life that you want. If you want to learn more about it,
you can go to coachwithrob.com. Once again, coachwithrob.com. Check it out and let's get back
to the episode. You're using that phrase because otherwise your BS meter is going to go off.
I'm not calm. I blew up on my children yesterday. I'm not disciplined. I never follow through. I'm
not grounded. I'm about as free-flying as a kite. You see what I'm saying? From this moment forward,
I'm not who I used to be. And the important part here is that you have to understand your brain
organizes and chooses the behaviors that you take based off of the identity that you have of
yourself. You don't try to act like you believe that you are. You automatically act in alignment
with who you think you are. This statement, it's not pretending. It's not gaslighting yourself.
It's declaring, this is who we're going to be. It is saying, this is who I am from now on.
I am not that old version of me. Today, I'm choosing who I am and I'm choosing to be somebody
different. That old version of me is gone. And this new version of me is who I'm deciding to be.
Okay, so that's the first phrase. The second phrase is right now, I am safe. Right now,
I am safe. This one has been really big for me growing up. I realized a lot of what drove me
for most of my life was the feeling of not being safe. Not because my external circumstances as an
adult were not safe, but because my childhood actually carried that through into my adulthood.
It came from my childhood and then ran my life as an adult. And I didn't know it for a really long
time. I didn't know why I was anxious. I didn't know why I was constantly on guard, why I was
always just fight or flight. And this one is not emotional. It's more biological than anything else.
Your nervous system doesn't care about logic. It cares about threat detection. It's trying to
protect you. And so with this phrase, you're trying to tell your nervous system, hey, we're safe now.
You don't need to constantly be protecting. You can chill out a little bit. There's nothing
to worry about. Most people wake up in fight or flight, anxious, tight chest,
mind racing, this urgency to protect before anything has even happened.
And so the wild part of all of that, though, is that they're trying to protect,
but they're just sitting at their house, sitting on their couch. There's nothing
happening. Nothing is actually wrong in that moment. Everything is okay, but you're constantly
just on guard. It's because your nervous system hasn't been told, chill out. Your body doesn't
know that it's safe because nobody told it. Think about that for a second. Your body is
constantly on the defense because you haven't told it it's safe. And so it's constantly on guard,
protect, protect, protect. So when you say right now, I am safe, and you take a big, deep
cleansing breath, you're signaling to your nervous system, hey, stand down, chill out.
It's okay. Because feeling safe and feeling regulated is the prerequisite for you to be
able to focus, for you to feel more confident, for creativity to start coming into your life more.
An unsafe brain looks for all of the problems. A safe brain looks for solutions. If you skip
this step, everything else becomes harder. And so this sentence isn't like denial,
it's making your body aware that it is safe right now, and it doesn't have to be on guard all day.
So that's number two. Number three is this. Today, I will treat myself with kindness,
and I will speak to myself like someone I love. Let me say this clearly. The way that you talk
to yourself changes the way that your brain functions. And so many people are just complete
assholes to themselves. And they think, oh, well, if I speak like this to myself, then I'll be
motivated and I'll push harder. But harsh self-talk activates the same neural pathways as being
criticized by somebody else. And neurology and brain scans show that being criticized, whether
it's by someone else or whether it's by yourself, lights up the same parts of your brain as physical
pain. And so if your inner voice is aggressive or mean or cruel or dismissive, your nervous system
experiences life as hostile, and it's constantly on guard. So it means that you have more stress
hormones. It means that you have less motivation. It means that you're more protective or shut down
so that you can avoid and you can protect. And so kindness to yourself is not weakness.
Kindness to yourself creates physiological safety. And so you have to start treating yourself like a
child that you are in charge of taking care of. Like, would you treat a child that you're in
charge of taking care of the same way that you talk to yourself? Would you talk to them the same
way you talk to yourself? Probably not. I hope not. So when you say, I speak to myself like someone
that I love, you're setting a boundary with your inner critic. You're saying, hey, shut up. You
don't get to run the show today. And the whole paradox of it is, like I said, people think that
they'll lose their edge or they won't be as ambitious or motivated if they're nicer to
themselves. But studies prove the exact opposite of that. People who are kind to themselves follow
through more, not less. So if you actually want to be more productive and to follow through more,
being kinder to yourself won't make you lose your edge. It'll make you trust yourself more so that
you're more likely to actually follow through. Shame shuts people down. Support, whether it's
outside support or especially internal support, moves people forward. So you have to be your
biggest supporter, not your biggest critic. That's number three. Number four is, I will follow
through on what I start. Done is better than perfect. I will follow through on what I start.
Done is better than perfect. Confidence is not believing that you'll succeed. Confidence is
knowing that you will show up for yourself, especially when life gets hard. Every time that
you don't follow through, your brain logs it as evidence of, hey, I can't trust myself.
Over time, your motivation dies. Your edge dies because your nervous system stops investing energy
in goals that it doesn't believe that you'll complete. Perfectionism is the enemy here
because perfectionism says, hey, if it's not flawless, if it's not perfect, then it's unsafe
to finish. This statement, from the moment you wake up in the morning, rewires that for you.
When you say done is better than perfect, I'm going to follow through, you're training your
brain that completion is the goal, not perfection. Imagine if you could get rid of all of your fear
and all of your perfection and just complete everything that you start. You would be so much
further ahead in life in 365 days, wouldn't you? Follow through is one of the most important traits
that you can build within yourself. That's why it's so important to brainwash yourself
by saying this to yourself every single morning. This is how disciplined people are made,
not through hardcore willpower or through force, but through consistent follow-through every day
because that's who I am and that's what I believe that I do. If you want to have more confidence,
if you want to have more self-trust, follow through. Do what you say you're going to do.
That is the key to unbreakable confidence. That's number four. Number five, what you want to say to
yourself is, I can move slowly and still make progress. I can move slowly and still make
progress because so many people are just so anxious to finish things and to force and to go,
go, go. This is for the people who always feel like they're behind. So many people put so much
pressure and urgency to do anything in their lives. So many people are just white-knuckling
their way through their life. Urgency, I get it, and I've felt this many times in my life.
Urgency feels productive, but that urgency is usually just fear. Your nervous system,
for some reason in your childhood, it might have popped up or somehow it popped up.
Your nervous system equates slow with danger because at some point in your childhood,
slowing down wasn't safe, or because you got yelled at because you were too slow,
or because you didn't do it fast enough, or you didn't do it right the first time.
And so growth does not require speed. If you look at trees outside, they grow so slow,
but in growing slow, they grow really strong. So growth doesn't require speed. It requires
direction, and it requires taking one step at a time, one foot in front of the other.
And when you say something like, I can move slowly and still make progress,
you're separating your self-worth from the pace at which you're moving.
And so you can take a breath. You can stop white-knuckling your way through life.
You can realize this isn't a race. And even if it was a race, remember the childhood race
we were always taught as children? The tortoise and the hare. Slow and steady wins the race.
I have come to find that the older I get, the more slow and steady I am does win the race.
I've seen many people come up in the same industry and many people that were competition in my
business and all that stuff. It's like an explosion, and then they just disappear.
Fast and aggressive leads to burnout. Life is long. It's a marathon. Success is a marathon.
You don't want to be the flash in the pan. So many people are the flash in the pan.
They just boom and then burn themselves out. When you go camping, you have that huge log
that you put on at 9 p.m. and you try to put it out, but it just keeps burning. It burns all night,
and then you wake up the next morning and it's still burning. That's what you want to be. You
don't want to be the flash in the pan. You want to be the big log that burns all night long.
That slow burn, that's the one that becomes successful. That's the one that runs the
marathon and wins. Slow progress is sustainable, and it will reduce your chances of burning out.
Trying to fit all of your progress into one day,
that's usually driven by anxiety. If something's driven by anxiety, it will usually collapse.
This sentence gives your system, your nervous system, your mind permission to stay regulated,
to stay calm, but not stay in the same place. To stay regulated and calm while moving forward
one step at a time. That's how people actually change. That's how success is actually made.
Why they always say Rome wasn't built in a day. Just remember, slow and steady wins the race.
These five things are not just affirmations. What they are is they are instructions
to your subconscious for who you're building yourself into starting every single morning.
You're training your nervous system. You're training your mind. You're training your
identity. You're training your self-trust. When you say them every single morning,
especially on the days that you don't feel like it, you're programming and instructing yourself
into who you're going to be. Because those are the days where your old program is the loudest,
when it's the hardest, when you want to give up, when the days where you don't feel like it.
So from this moment forward, you're not who you used to be.
Program yourself into who you want to be every single morning.
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