[SEO SEMRUSH - BÀI 04] - So sánh website đối thủ bằng Semrush Compare Domains – Cách xem ai đang dẫn đầu SEO trong ngành!

Hello everyone today's episode number 4 I will talk about the topic of how to compare competitor websites using the compare domain tool in Simred Then I can see which websites and which companies are leading For example on this screen we have a domain overview I am adding some competitors You can add 3-4 rivals of your choice mobile world such as 7-11 7-11 mobile 7-11 retail 7-11 store 7-11 You have finished choosing you click compare It will display the result on the screen like this I will read each part in the dashboard this comparison this is the main domain and the competitor domains being analyzed I will find out the information I mentioned it yesterday For example the field of selling electronic equipment en the mobile world has the highest overall rating this is the ranking evaluation ranking 17 this is organic traffic Mobile world also has very high traffic almost double then comes organic keywords natural keywords then comes backlinks Mobile world also leads in niche domains paid keywords paid traffic we can see that Mobile world is top It has the highest traffic effectiveness and the highest backlinks They pay for traffic which is relatively low they spend on advertising paid traffic and pay quite a lot But the mobile world is also small but they achieved good results Repeating the story is that the mobile world achieved very high efficiency Next is traffic share which is the percentage of traffic Mobile world accounts for nearly half of the traffic Traffic here is non-branded and branded content I will explain that non-branded means a keyword without a brand it means a middle keyword it does not contain any brand name it means an iPhone Either a gaming laptop or the best one which is an unbranded keyword while branded content is a branded keyword For example when you go to Google I'm afraid it's a FPT Shop phone or an iPhone from The World of Mobile or cell phone ads in Ho Chi Minh City en it's related to the brand it's called branded content then this version shows it At FPT shop the non-branded content part takes up a fairly large percentage That is the keywords related to the product FPT Shop has a very good share Next it will count pay or be natural en it will have some different statistics like this I'll check more I'll check more like this there will be statistics like this So that's how you guide you on how to check your competitors or check the leading CMI of your industry using the compare domain tool Thank you very much