Hey Chica! | Dallas News Live

Fox - 4 News
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Oct 16, 2026
Video Summary
AI GeneratedVeronica Torres-Hasley, founder of the \"Hey Chica\" organization, discusses the fourth annual Power to the Chica Advocacy Brunch. The event aims to empower Latina women and their allies to increase civic participation and voting engagement through education, sisterhood, and nonpartisan resources, emphasizing the importance of local leadership and representation.
The Dallas Group is working to connect Latino women
to expand civic participation.
Their fourth annual Power to the Chica Advocacy Brunch
is focused on getting people involved in voting.
Joining us live, the Hey Chica founder, Veronica Torres-Hasley.
Tell us about the event.
Hi, hello everyone. We're so excited.
Tomorrow we'll be hosting, our organization is called Hey Chica,
the No Mean Girl Movement.
and we're hosting our Power to the Chica Advocacy Brunch tomorrow
in West Dallas at Winsome Prime
this is our fourth annual event that we're hosting bringing Latinas
and our allies together to talk
about how they can engage in the community without being
so overwhelmed by what's happening right now
with the elections and whatnot yeah this is a big election
to get involved and to jump in if it's
the first time if you're if it's
your first time voting how does your organization help women
specifically get out and vote?
Yeah, we like to make it fun, right? We want to bring it together
as a sisterhood, talking about the power to the chica,
which is, chica is just another word for
girl, right? So bringing power to all women where they can activate
their voice, they feel included.
These are a lot of women that we've been gathering
for the last eight years, empowering them,
showing them the tools that they need to engage in the community.
And we do it with fun. Obviously,
we're having brunch, but we're actually educating
on the nonpartisan parts of voting. So we're
utilizing a lot of resources that the city has,
the League of Women Voters put together
to give people the right information to make the right choices
when they're going to the polls.
You talk about being a nonpartisan organization,
just getting the information out there for
everyone so that they can make their own decisions,
but at least be informed.
How important is it, not just this election,
but local elections and all elections to get out
and make your voice heard?
Well, we know it's important because a lot
of the women have never really thought about
how the local and the midterm elections really affect
the community that we're living in.
I know this is not a national presidential election,
so our goal is to educate, to explain
to them what the actual midterms mean
and the people and the players that are in their
community and the elected officials
that are out there representing us and how do they
connect to those people.
It makes it a little more approachable as well.
We'd like to say to our Latinas and non-Latinas,
we don't have to do everything, but one girl can do one thing.
And even if that's educating herself on what the midterm elections
really hold, and also who are the people that are representing them
in their own communities, from judges to elected officials,
even who is the lead of their homeowners association.
So it gets very organic to a point where if women want to lead,
they may not want to run
for office or participate in a huge campaign,
but they can lead in their own communities.
And that's where leadership starts.
It starts at home and how we integrate
that in our everyday life and also empower women
to know that they can do things like
that with women behind them to support them.
And Veronica, of course, everyone should vote.
Everyone should exercise their right to vote.
I know there's been a greater focus on the Hispanic community.
And I've talked to multiple Hispanic leaders who say,
hey, we're not a monolith, just like
African-American voters, don't just vote one way,
everyone has their different opinions.
But why is it important for minority groups to get out there
and make their voices heard?
Well, I think we're the ones that are most affected
with the resources that are being
talked about right now, right?
So we started Power to the Chica because we,
a long time ago, had heard that there's not
a lot of investment in Latina voters because we don't vote.
So a lot of the people who are running
for office didn't spend a lot of resources.
So that's what sparked up us a conversation about why power
to the Chica mattered, because, you know, for us not to be seen
or not to be heard or not to be taken seriously is really our onus
to go out and make sure that we are making a noise out there
and that we are actually activating our powers.
Right. So for us, it was all about educating and making sure I mean,
Hispanics are predominantly the population in Texas.
right and even in Dallas it's it's a large population
of Latinos that live in Dallas and
if we're not moving that needle on really getting invested
in the community then we are not doing
our children's children the service that we need
to open up those doors to make it normal to go
vote to make it exciting and make it fun
and take away the stigma of not having the power to do that
Veronica Torres Hasley founder of Hey Chica thank you
for stopping by thank you for having me
